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Architecture is increasingly asked to do less, not more. In environments shaped by constant movement, noise, and expectation, spaces that allow people to stay, pause, and be present have become both rarer and more necessary. Many public and semi-public places are designed to keep people moving, consuming, or reacting, leaving little room for lingering, observation, or simply being without a reason.

In response, a growing body of work is shifting attention away from activation and toward presence. Rather than asking users to interact or participate, these spaces create conditions that support staying. Comfort, continuity, and openness allow people to remain without pressure or obligation, making presence a spatial quality rather than an activity.

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In contemporary architecture, commercial spaces have become more than points of sale; they are stages where identity, image, and experience converge. Stores, showrooms, and branded interiors often operate as laboratories where architects experiment with form, material, and light, translating corporate narratives into spatial experiences. In this context, the architect emerges as a mediator of desire, shaping atmospheres that guide perception, evoke emotion, and subtly influence behavior. This role reveals a complex intersection between design and capitalism: the creation of spaces that sell not only products, but also aspirations, lifestyles, and cultural meaning. By transforming commerce into an architectural performance, these projects invite reflection on how the discipline negotiates its agency in a world where visibility and image have become as essential as function.

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As 2025 approaches its end, we look back at an eventful year in the world of interior design. Last year, designers favored reserved, modest approaches, a trend that continued from previous years. The emergence of artificial intelligence generated intense discussions on digital equity and misinformation, which continued into 2025, especially with the topic of the Venice Architecture Biennale, Intelligens. This opened the conversation to the opportunities of digital technologies, attempting a more hopeful outlook. On the other hand, completed interior design projects over the year focused more on the tangible and the pragmatic, with expressed raw materials and an appreciation of history.

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What is the link between architecture and pastry? What design strategies are applied in the contemporary interiors of bakeries and pastry shops? While architecture can serve as inspiration for the design of forms and configurations of edible elements, it also contributes the techniques of descriptive drawing, architectural composition, and staged planning to the culinary language. Focusing their thinking on people and their needs, both disciplines strive for precision, with interior design being a broad field where the use of figures, colors, materials, and various equipment can be explored to enhance user experiences.

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