
Dahua 1935, a pioneer of Xi'an's modern national industry, is an 82-year-old textile mill standing adjacent to the historic Daming Palace heritage site. In 2014, the Land-Based Rational Design (LBRD) of the China Architecture Design & Research Group, in collaboration with the China Northwest Architectural Design and Research Institute, completed a series of architectural spatial renovations on the site. In 2017, Fosun Group invited Woods Bagot to undertake the commercial revitalization of the industrial complex. Through an integrated approach combining architectural preservation, interior design, and brand strategy, the design team is set to breathe new commercial life into Forte Dahua 1935.
"In this project, we integrated branding, architecture, and interior design to uncover and embed the project's unique identity and heritage throughout the entire design process," says Pearl Huang, Principal at Woods Bagot and Project Director for Dahua 1935. "Through collaboration among three distinct design disciplines, we identified precise design threads and extracted the brand's DNA. Starting with spatial programming and circulation, we crafted a holistic design from the inside out, infusing the historic structure with modern meaning and relevance. This approach not only adds value for our client but also elevates the project's overall brand profile."














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