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What is better: a city planned from scratch or one that forms spontaneously? In popular imagination, there is a belief that if a city was planned from the beginning, it must be better or more organized than others. In practice, however, this does not guarantee a city's success.

Cities like Tamansourt in Morocco, Songdo in South Korea, and King Abdullah Economic City in Saudi Arabia serve as cautionary examples of planning a new city from scratch only to struggle to attract the expected number of residents. These projects involved significant investment (both operational and financial) in urban design, space, and infrastructure but overlooked the fundamental economic reasons why cities exist.

It is almost impossible to talk about Madrid, the Spanish capital, which, in addition to its obvious tourist appeal and its leadership as the most visited city in the country—followed by Barcelona—is inseparable from its long history and evolution up to the present day. In 2024, Madrid welcomed over 11.2 million visitors, accounting for approximately 11.9% of the total tourists who came to Spain that year. Much of the city's identity, the uniqueness of each of its neighborhoods, and the new areas developed over the years are deeply linked to growth that, although planned and modernized in many aspects, has managed to preserve the diverse character that defines its urban essence.