REinVR, Real Estate in Virtual Reality, is a Canadian company that uses advanced video game technology to create photo-realistic visuals and animation to beautifully showcase real estate projects that have not yet been built. REinVR is a industry leader in the Virtual Reality industry and is regarded as having the highest quality visuals of any company working in Virtual Reality. We spoke to founder Nathan Nasseri about the success of his firm, and his unique background in video game design and new home sales.
As part of our 2018 Venice Architecture Biennale coverage, we present the completed Spanish Pavilion. Below, the curatorial team describes the exhibition in their own words.
Becoming, the Spanish Pavilion at the Venice Biennale 2018, seeks to respond to the general theme of the event through the proposals and research being developed in the different learning environments within the country, placing special emphasis on the architect's new multidisciplinary profile.
Communicating design intent and conveying space to non-technical clients has always been a challenge for architects. Fortunately, advancements such as virtual reality (VR) are starting to pave the way for new tools to address this challenge. The most immersive and effective solutions are ones that empower you to fully navigate 3D models, like Prospect by IrisVR. Created by architects, Prospect enables designers to easily jump into a 1:1, true to scale VR version of their 3D model.
The editorial notes on Arts & Architecture’s 11th Case Study House set out the “basic principles of modern architecture”: an emphasis on “order, fitness and simplicity.” Livability and practicality are key, and “sham” is frowned on. As with other houses in the series, this design by JR Davidson adheres to these goals with clean, horizontal lines, an open floor plan, and integration of the outdoor space.
A portfolio is the standard way for architects to show their work and their style, process and brand. Over the last decade, portfolios have evolved from paper to digital, primarily because it is more time and cost efficient to maintain a digital portfolio and keep it up-to-date.
2018 should prove to be a pivotal moment in how the design community uses virtual reality to deliver work. With leading firms exploring the introduction of mult capabilities, the technology will experience a breakthrough shift from purely enabling new modes of consumption to one that empowers design.
Even with tech like virtual reality, augmented reality, 3D printing, computational design and robotics already reshaping architecture practice, the design community is just scratching the surface of the potential of new technologies. Designers who recognize this and invest in building skills and expertise to maximize the use of these tools in the future will inherently become better architects, and position themselves for entirely new career paths as our profession evolves. It is a uniquely exciting moment for architecture to advance through innovative use of technology. Even just a decade ago, designers with interests in both architecture and technology were essentially required to pursue one or the other. Now, with architecture beginning to harness the power of cutting-edge technologies, these fields are no longer mutually exclusive. Rather than choose a preferred path, today’s architects are encouraged to embrace technology to become sought-out talent.
This article was originally published by Autodesk's Redshift publication as "Next-Gen Virtual Reality Will Let You Create From Scratch—Right Inside VR."
As part of their "Daily 360," The New York Times has released a series of immersive videos exploring the New Seven Wonders of the World, offering viewers the experience of visiting the architectural marvels themselves without having to fly 5000 miles. Back in 2007, the seven monuments were announced after a seven-year poll that included votes by 100 million people who recognized the structural and innovative significance of these masterpieces across the planet.
The name Niemeyer stands for one thing above all: curves. Whether undulating lines, soaring domes, or swooping pillars that repeat in perfect rhythm, his designs reject “the straight line, hard and inflexible, created by man” in favor of “the curved Universe of Einstein,” as he wrote in his 2000 memoir The Curves of Time. Indeed, a late interview with him was headlined “the architect who eradicated the straight line.”
In order to be successful in any field, professionals must stay ahead of the curve—though in architecture nowadays, technology progresses so quickly that it’s difficult to be on the front lines. Virtual Reality can transport architects and their clients into unbuilt designs and foreign lands. Smart Cities implement a network of information and communication technologies to conserve resources and simplify everyday life. Responsive Design will give buildings the ability to be an extension of the human body by sensing occupants' needs and responding to them.
Successful communication is fundamental to the success of any project, especially in architecture and construction. The industry has moved from 2D drawings to 3D BIM with programs like SketchUp and Revit. At times, there is still a struggle to communicate in and through these 3D models. From InsiteVR comes a solution.
In this essay British architect and academic Dr. Timothy Brittain-Catlin presents the work of Space Popular, an emerging practice exploring the meaning of and methods behind deploying virtual reality techniques in the architectural design process.
Google has launched 'Tilt Brush', a powerful tool for designers available for Oculus and HTC Vive that allows artists to create 3D objects while fully embedded in Virtual Reality (VR).
This article was originally published by Brantley Agency as "Must Have Technology for Architects in 2017."
This article was originally published by Aurodesk's Redshift publication as "Norwegian Rail Project Adopts Immersive Design for Public Engagement and Buy-in."
“How shall we hew the sun / Split it and make blocks / To build a ruddy palace?” wondered Wallace Stevens in his 1918 poem Architecture for the Adoration of Beauty. Inspired by the verse, in his essay The Room, the Street and Human Agreement, Louis Kahn paraphrased “What slice of the sun enters your room?” The great architect also spent his entire career experimenting with those dual protagonists: light and shadow. Kahn’s obsession with light, and in particular the architectural control of it, influenced countless architects, including Peter Zumthor and Tadao Ando.
What might the futuristic home of Tony Stark (AKA Iron Man) look like in our more mundane world? In this fun exercise, Archilogic imagines a for-sale version the Malibu mansion. Explore it for yourself in the 3D model!