OMA / Shohei Shigematsu has revealed images of the new iconic Tiffany & Co. Fifth Avenue Flagship Store. In progress and scheduled for the spring of 2022, the intervention “reimagines the retail experience while preserving the historic identity of the original building”.
Store Design: The Latest Architecture and News
At first glance, it seems that Apple's strong retail design has derived from consistent design. But since Steve Jobs opened the first Apple Store in 2001, the brand has changed its store and lighting design concept five times. Thereby change appears as a central factor when a brand grows and expands internationally. For each period Apple developed sophisticated details and has strived for the perfect sky in their store - a smart strategy to enhance naturalness and sustainability.