For decades, architectural competitions have been recognized as a great way for architecture firms to get their big break, or to make a name for themselves in the types of projects they might not have been considered for before. However, competitions come with a downside: it’s not always easy for firms to build them in to their culture. Design competitions take time, often don’t translate to billable hours, and aren’t always clear pathways to strengthening the firm’s balance sheet, and as a result they have seen something of a backlash in recent years.
Still, as the architecture profession evolves, it’s important we never lose sight of the remarkable value design competitions can bring to architects, firms and design culture. Regardless of their type, scale or structure, design competitions are key creative opportunities that can enrich our efforts personally and professionally, and as design leader of CannonDesign’s New York City office, I’ve worked with my colleagues to embed them into our work. We see numerous ways in which they can add value to our work, our firm and our clients – and they could do the same for you too.