21cake Baoshan Store / Atelier FCJZ

21cake Baoshan Store / Atelier FCJZ

Da Fanzhuo transformed into small tables. Image © Fangfang Tianevery table is a piece of a puzzle. Image © Fangfang TianDa Fanzhuo close-up. Image © Fangfang TianWith pushcars, customers may be served at their tables. Image © Fangfang Tian+ 16

  • Architects: Atelier FCJZ
  • Area Area of this architecture project Area:  167
  • Year Completion year of this architecture project Year:  2020
  • Photographs Photographs:  Fangfang Tian
  • Principal Architects:Yung Ho Chang, Lijia Lu
  • Design Team:Simon Lee, Zhang Min, Li Shuai
  • Collaboration:BEIJING ZJHJ. DESIGN & ENGINEERING CO. LTD
  • Cooperative R&D And Production Of Da Fanzhuo & Xiao Tuiche:QuMei Home Furnishings Group Co.,Ltd.
  • Client:21Cake
  • City:Shanghai
  • Country:China
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Text description provided by the architects. The interior design of the 21cake Baoshen Store in Shanghai is based on the idea of Da Shitang and Da Fanzhuo (meaning big canteen or communal dining hall and big/shared dining table,” which were common in the China through out the 1950’s to 70’s. What we like to express is how a bakery may also be a community center at the same time. It is meant to be a prototype, which can be used in other branches in the future.

Da Fanzhuo transformed into small tables. Image © Fangfang Tian
Da Fanzhuo transformed into small tables. Image © Fangfang Tian
lighting over Da Fanzhuo. Image © Fangfang Tian
lighting over Da Fanzhuo. Image © Fangfang Tian

In the center of the shop is a bean-shaped Da Fanzhuo, which consists of ten puzzle-piece-like small tables, which can be taken apart and rearranged as desired. Along with our client 21cake, we have noticed that people in the community has different spatial needs in a bakery through out the day: small tables for individuals to breakfast in the morning, big tables for gatherings of various sizes, from a baking class of a few to a birthday party with a crowd, in the afternoon and evening. The Da Fanzhuo may also be configured to the purpose of displaying breads and cakes.

Da Fanzhuo close-up. Image © Fangfang Tian
Da Fanzhuo close-up. Image © Fangfang Tian
every table is a piece of a puzzle. Image © Fangfang Tian
every table is a piece of a puzzle. Image © Fangfang Tian
ligiting adjusted with changing arrangement of tables. Image © Fangfang Tian
ligiting adjusted with changing arrangement of tables. Image © Fangfang Tian

On the floor underneath the Da Fanzhuo, we set copper strips in the terrazzo to delineate a plan of the big table above, which could be seen as a kind of user’s manual for the furniture. The lighting fixtures above the Da Fanzhuo are flexible and can be adjusted along with the positions of the tables.      

plan of Da Fanzhuo on the floor close-up. Image © Fangfang Tian
plan of Da Fanzhuo on the floor close-up. Image © Fangfang Tian
detail of copper strips in the terrazo. Image © Fangfang Tian
detail of copper strips in the terrazo. Image © Fangfang Tian

Xiao Tuiche or little pushcart is another innovative element in the design. Borrowed from traditional Dim Sum service, customers may be served at their tables by the service team with the carts, which may also be a way to show fresh products at the entrance and other locations in the store for tasting. Xiao Tuiche are made of bent plywood and have three models, for bread, cake, or ice cream respectively.  

A row of little pushcars. Image © Fangfang Tian
A row of little pushcars. Image © Fangfang Tian
With pushcars, customers may be served at their tables. Image © Fangfang Tian
With pushcars, customers may be served at their tables. Image © Fangfang Tian

For the overall design of the space, we used terrazzo, wood, and stucco as main materials, all in warm hues to create a relaxing and homey feelings for the neighbor-customers.

plan of Da Fanzhuo on the floor. Image © Fangfang Tian
plan of Da Fanzhuo on the floor. Image © Fangfang Tian

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Project location

Address:Jingwei Hui,Baoshan,Shanghai, China

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "21cake Baoshan Store / Atelier FCJZ" 05 Oct 2020. ArchDaily. Accessed . <https://www.archdaily.com/948685/21cake-baoshan-store-atelier-fcjz> ISSN 0719-8884
overall view of store interior with Da Fanzhuo as one big table. Image © Fangfang Tian

21cake 上海宝山经纬汇店 / 非常建筑

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