The Power of Paint: Three Case Studies on Colour in Architecture

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Based at the Architectural Association school of Architecture and linked to the Phd research program at UIAV, Saturated Space takes a comprehensive look at the “grammar” and history of colour in architecture, the perceptual and phenomenological principles of colour in relation to the human subject, and the socio-political aspects of colour as a culturally active agent. This article, written by architect and CLOG editor Jacob Reidel, originally appeared as “Powerful Colours” on Saturated Space‘s website, a forum for the sharing, exploration, and celebration of colour in Architecture.

Let’s admit it, architects are suspicious—if not a little scared—of colour. How else to explain the default contemporary architect’s preference for exposed finishes such as concrete, brick, COR-TEN steel, stone, and wood? Perhaps this is because an architect’s choice of applied colour may often seem one of the most subjective—and hence least defensible—decisions to be made over the course of a project.* Indeed, applied colour seldom performs from a technical standpoint, and it is the architect’s taste, pure and simple, which is often on the line whenever a specific colour is proposed to the client. Or perhaps architects’ mistrust of applied colour owes something to the profession’s well-known controlling tendencies and the fact that colour is one of the most mutable aspects of a building; better, we architects are instructed, to focus on “important” and “architectural” decisions such as form, space, materials, program, and organization. Indeed, it is far easier for a future owner to repaint a wall than it is to move it.

Nevertheless, the power of paint cannot be ignored. In fact, under the right circumstances architectural color can prove strikingly effective, trumping architectural style and form in its ability to communicate through clear and simple terms. This phenomenon is demonstrated by three official residences of heads of state: the White House in Washington, D.C, the Pink House (La Casa Rosada) in Buenos Aires, and the Blue House (Cheongwadae) in Seoul—three iconic projects popularly defined far more by their exterior color than by any formal or stylistic architectural characteristics.

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Cite: Jacob Reidel. "The Power of Paint: Three Case Studies on Colour in Architecture" 10 Jul 2014. ArchDaily. Accessed . <https://www.archdaily.com/525647/the-power-of-paint-three-case-studies-on-colour-in-architecture> ISSN 0719-8884

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