Polomé Jewelry Store / Goffart-Polomé Architectes

Polomé Jewelry Store / Goffart-Polomé Architectes - More Images+ 12

Charleroi, Belgium
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Polomé Jewelry Store / Goffart-Polomé Architectes - Exterior Photography, Facade
© Antoine Richez

Text description provided by the architects. Located in the city center of Charleroi, the new Polomé’s jewelry is established in a former supermarket. Starting from an undefined space in which deepness was emphasized by a uniform suspended ceiling covering the entire surface, the aim of the architectural intervention is to erase this connotation by highlighting existing singularities, hidden under several finishing layers.

Polomé Jewelry Store / Goffart-Polomé Architectes - Interior Photography, Chair, Column
© Antoine Richez

The design of the project has been initiated as a circuit following the client’s progression through the space. In fact, this journey begins outside the building. The vitrine is shaped as a contemplation space marked by a round recess made of glass bricks. Through its diaphanous characteristics, the brick preserves the intimacy of the jewelry as well as illuminates the street.

Polomé Jewelry Store / Goffart-Polomé Architectes - Interior Photography, Table, Chair, Windows, Column
© Antoine Richez

The entrance in the store is rhythmed by a series of thick beams, evidence of the structural logic of the building that sequences the space. The organization of the surface becomes scenography when the circuit borders the long curtain materializing the division between scenic space – the exhibition hall – and backstage – the atelier and office spaces.

Polomé Jewelry Store / Goffart-Polomé Architectes - Interior Photography, Windows, Column, Chair
© Antoine Richez
Polomé Jewelry Store / Goffart-Polomé Architectes - Image 17 of 17
Ground Floor Plan

This journey is also sporadically punctuated by alcoves, whose intimacy is accentuated by the textile drape surrounding the fitting space. The scenography is also perceived in the lighting of the store, where mountings underline sometimes the horizontality of exhibition desks, sometimes the verticality of alcoves.

Polomé Jewelry Store / Goffart-Polomé Architectes - Interior Photography
© Antoine Richez

Finally, the client’s circuit is naturally guided toward the back of the jewelry thanks to a brighter source of natural light emanating from a second glass brick recess echoing the vitrine along the street. The brick restructures the light and illuminates the choir. The other side of the store is punctuated by tall mirrors that reduce its linearity by playing with reflections. These vertical elements also delimitate more individualized fitting spaces.

Polomé Jewelry Store / Goffart-Polomé Architectes - Interior Photography, Glass
© Antoine Richez

 The chosen materiality creates a chromatic unity through the space meanwhile playing with different textures with the aim of highlighting various colors of the precious gems. The choice of working with textiles on the walls and the floor, as well as projected cellulose on the ceiling, participate in the creation of an intimate acoustic.

Polomé Jewelry Store / Goffart-Polomé Architectes - Interior Photography, Column
© Antoine Richez

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Project location

Address:Charleroi, Belgium

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Polomé Jewelry Store / Goffart-Polomé Architectes" 22 Mar 2022. ArchDaily. Accessed . <https://www.archdaily.com/978839/polome-jewelry-store-goffart-polome-architectes> ISSN 0719-8884

© Antoine Richez

Polomé 珠宝店设计 / Goffart-Polomé Architectes

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