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  1. ArchDaily
  2. Projects
  3. Pub
  4. Vietnam
  5. T3 ARCHITECTURE ASIA
  6. 2016
  7. Industrial Brewery Pub In Saigon / T3 ARCHITECTURE ASIA

Industrial Brewery Pub In Saigon / T3 ARCHITECTURE ASIA

  • 23:00 - 3 February, 2017
Industrial Brewery Pub In Saigon / T3 ARCHITECTURE ASIA
Industrial Brewery Pub In Saigon  / T3 ARCHITECTURE ASIA, © Brice Godard
© Brice Godard

© Brice Godard © Brice Godard © Brice Godard © Brice Godard + 31

  • Architects

  • Location

    Ho Chi Minh City, Ho Chi Minh, Vietnam
  • Architect in Charge

    Charles Gallavardin, Thang Hoang Le Manh, Tereza Gallavardin
  • Area

    500.0 m2
  • Project Year

    2016
  • Photographs

  • Architects

    Atelier Mo Dat
  • Lighting Designer

    ELEK
  • Art Direction

    Wedothatstuff
  • Motorbike installation

    Suby One and Wedothatstuff
  • Painting

    Wedothatstuff, Laurent Judge, Suby One
  • Main Contractor

    Tan An Co.
  • MEP Contractor

    Khang Nam Engineering Co.
  • Metal works Contractor

    Gia Cat Co.
  • More Specs Less Specs
© Brice Godard
© Brice Godard

Text description provided by the architects. T3 designed the new Brewery Pub Concept of Saigon, BELGO, which proposed “homemade” Beers following Belgium recipe. The main idea was to create a North European Industrial atmosphere from the early 20th Century, as to create a unique environment to appreciate Beers and Belgium fusion food.  

© Brice Godard
© Brice Godard

From of poor existing Concrete structure, T3 turned the Building in an industrial contemporary style, with very interesting Volumes and a large place given to contemporary Art to highlight Belgium Culture and its specific “Twist”. Of course, because the project in located in South Vietnam, T3 adapted the European design to the tropical climate, to make it comfortable for Customers and save energy as much as possible, by having some area naturally ventilated (or only by ceiling fans). And as to reduce the carbon print and also to get an “old” effect, all bricks are second-hand bricks sourced directly in Saigon. Of course, T3 decided to keep the big existing Tree in the courtyard to bring freshness and shadow. Both outdoor walls have been cover by plants to become 2 green walls!

© Brice Godard
© Brice Godard

T3 highlighted the Industrial character of the Pub by giving a special place to all brewery equipment and technical elements. The 2 staircases as well as all handrails have been specially designed by T3 who decided to paint all in old copper green color, in reference to the famous Brewery from Brussel, “la Quincaillerie”.
T3 invited Wedothatstuff to collaborate on Belgo project, as to bring the Belgium Twist into the Pub. First, Suby One and Mathias from Wedothatstuff created an installation with a flying motorbike sculpture between the 2 floors, with an invisible driver loosing many objects from is backpack, in reference to the Belgium culture: comics, films, stunts etc. This installation is surrounded by an explosion of tube lights, but from the front, it creates a kind of HOOP around the bike which prove than Culture shock can be considered from different point of view…Then, Wedothatstuff, Laurent Judge and Suby One designed a series of colorful illustrations on top of black and white pictures of Belgium culture. These painting bring the humor and the “surrealist” Belgium twist that is so unique. We also decided to paint 2 corners with red and yellow colors from Belgium flag to break the perspective and create special effect with floor, wall and ceiling merging together. At last, 3 Manneken Pis have been located in the courtyard as a fountain and a wink to Belgium. "

Axonometric
Axonometric

T3 invited some artists to collaborate on Belgo project, as to bring the Belgium Twist into the Pub. First, we have a motorbike sculpture suspended between the 2 floors, with a driver loosing many objects from is backpack, with reference to the Belgium culture: comics, etc. The tube lights around look completely messy, but, if you look at the motorbike from the front, it creates a kind of HOOP around which prove than Culture shock can be considered from different point of view…Then, we have several photography about Belgium culture. Mathias just paint directly on it to bring humor and the “crazy” Belgium side. We also decided to paint 2 corners with red and yellow colors from Belgium flag to break the perspective and create special effect with floor, wall and ceiling merging together. At last, 3 Manneken Pis have been located in the courtyard as a fountain and a wink to Belgium.

© Brice Godard
© Brice Godard

All furniture (made by metal and oak wood) and decorative lighting (made from original “Magritte” hats, beer bottles or metal pieces) has been specially designed by T3 Team for Belgo. All metal works have been tailor made by local contractor, especially the polished metal panels with mirrors on walls (to create reflection and enlarge the space) and the 2 bars (Belgo signature). Enjoy!

© Brice Godard
© Brice Godard

Product Description. T3 decided to used second-hand bricks for the whole project, to get the “historical” touch in terms of design, then, to make the project as green as possible by recycling existing materials sourced directly in Saigon. To avoid overloading on structure, we cut in 2 pieces a part of the bricks to use it as wall finish for interior design.

© Brice Godard
© Brice Godard

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Cite: "Industrial Brewery Pub In Saigon / T3 ARCHITECTURE ASIA" 03 Feb 2017. ArchDaily. Accessed . <https://www.archdaily.com/803298/industrial-brewery-pub-in-saigon-t3-architecture-asia/> ISSN 0719-8884
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© Brice Godard

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