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Mon Parnasse Flower Shop / Canobardin

Mon Parnasse Flower Shop / Canobardin

Mon Parnasse Flower Shop / Canobardin - Exterior PhotographyMon Parnasse Flower Shop / Canobardin - Exterior PhotographyMon Parnasse Flower Shop / Canobardin - Image 4 of 22Mon Parnasse Flower Shop / Canobardin - Interior Photography, Facade+ 22

  • Architects: Canobardin
  • Area Area of this architecture project Area :  61
  • Year Completion year of this architecture project Year :  2021
  • Photographs
  • Manufacturers Brands with products used in this architecture project
    Manufacturers :  AutoDesk, Gerflor, Adobe Systems Incorporated, Base 3, Carpinteria Laimar, Robert McNeel & Associates
  • Lead Architects : Julio Cano, Bárbara Bardin
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Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

A new franchise of florists: Mon Parnasse. A new concept of florists in which flowers are available to everyone and make us no longer have an excuse not to buy them.

Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

The opportunity: A comprehensive brand project. Together with Woz’ere, it was necessary to develop an image capable of exhaling airs of Parisian flower markets and inviting people to take an unforgettable walk inside.

Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)
Mon Parnasse Flower Shop / Canobardin - Image 19 of 22
Plan Doctor Arce
Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

The answer. An outdoor flower market: a vertical flower garden in which the customer passes and easily picks the flowers. A sample book in which the furniture disappears to give all the prominence to the flowers and plants. The finish of the façade, a painted pine plywood frame composing a façade in the Parisian style. To protect and shelter that walk, a long vertical awning.

Mon Parnasse Flower Shop / Canobardin - Image 4 of 22
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

Secret gardens inside: inspired by the French garden and its compositional bases: optical effects, perspectives, geometric nature, and creation of scenographies.
A large horizontal dividing line is created that marks the sky with a large composition of ceiling vinyl on the ceiling and translucent fabric on the walls.

Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)
Mon Parnasse Flower Shop / Canobardin - Image 20 of 22
Plan Doctor Arce
Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

The garden, with a geometric plant, is made up of a composition of modules made of phenolic compact and which, with holes, become the garden hedges. In them a kind of shelves, bars, and pot holders are hung and supported to provide a versatile and flexible way of pots, vases, plants ... All this thought so that this garden can be transformed, as it happens in nature, how dynamic It varies according to the season, the season ... it grows, evolves, and is always on the move.

Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

The lighting is all indirect through warm led gutters and backlit furniture. Thus, a feeling of ambient light is obtained as if it were outside.

Mon Parnasse Flower Shop / Canobardin - Image 13 of 22
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

At the end of this garden, the great effect, a large floor-to-ceiling mirror that doubles the space. The optical effect that makes when entering, nobody understands anything and everyone has to stop.

Mon Parnasse Flower Shop / Canobardin - Interior Photography, Facade
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)
Mon Parnasse Flower Shop / Canobardin - Image 21 of 22
Elevation Doctor Arce
Mon Parnasse Flower Shop / Canobardin - Interior Photography, Facade
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

The result: It is a walk between hedges that invites you to continue walking and discover its corners like someone walking behind the scenes. A secret garden in the heart of the city

Mon Parnasse Flower Shop / Canobardin - Exterior Photography
© Imagen Subliminal (Miguel de Guzmán + Rocío Romero)

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Project location

Address:Cea Bermúdez 66, Doctor Arce 32, Madrid, España

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Mon Parnasse Flower Shop / Canobardin" [Florería Mon Parnasse / Canobardin] 22 Jun 2021. ArchDaily. Accessed . <https://www.archdaily.com/963751/mon-parnasse-flower-shop-canobardin> ISSN 0719-8884

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