Papyrus Flagship Store / WGNB

Papyrus Flagship Store / WGNB - Exterior Photography, LightingPapyrus Flagship Store / WGNB - Exterior Photography, FacadePapyrus Flagship Store / WGNB - Interior Photography, StairsPapyrus Flagship Store / WGNB - Interior Photography, FacadePapyrus Flagship Store / WGNB - More Images+ 14

  • Architects: WGNB
  • Area Area of this architecture project Area:  72
  • Year Completion year of this architecture project Year:  2020
  • Photographs
    Photographs:Yongjoon Choi
  • Manufacturers Brands with products used in this architecture project
    Manufacturers:  Miicon, Viabizzuno
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Papyrus Flagship Store / WGNB - Exterior Photography, Lighting
© Yongjoon Choi

Building ideal structures for different environments. This is a story about glasses, not architecture.

Papyrus Flagship Store / WGNB - Exterior Photography, Chair
© Yongjoon Choi
Papyrus Flagship Store / WGNB - Image 19 of 19
Plan
Papyrus Flagship Store / WGNB - Interior Photography
© Yongjoon Choi

The design of Papyrus flagship store at Nineone Hannam began with thoughts that glasses are similar to architecture. The fundamental of both eyewear and architecture lie upon the idea that building ideal structures for different environments.

Papyrus Flagship Store / WGNB - Interior Photography, Stairs
© Yongjoon Choi
Papyrus Flagship Store / WGNB - Image 17 of 19
Illustration 02

In this sense, we created an ideal structure for the space by combining both functional fixture and aesthetic objects. A set of these steel structure is covered in red-colored stainless steel with a contrasting soft surface of suede for displaying eyewear.

Papyrus Flagship Store / WGNB - Interior Photography
© Yongjoon Choi

And then, we used a contrasting blue color in the rest of the areas such as wall, floor and ceiling to intensify the red steel structure. Lastly, a set of new signature lighting fixtures by Viabizzuno in collaboration with WGNB is lighting up the space. 

Papyrus Flagship Store / WGNB - Interior Photography, Facade
© Yongjoon Choi

Project gallery

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Project location

Address:700-1 Hannam-dong, Yongsan-gu, Seoul, South Korea

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Papyrus Flagship Store / WGNB" 08 Jan 2021. ArchDaily. Accessed . <https://www.archdaily.com/954539/papyrus-flagship-store-wgnb> ISSN 0719-8884

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