Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects

Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects

Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, Steel, BeamSpyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, KitchenSpyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, ClosetSpyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, Closet, Shelving+ 27

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Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, Facade
© Jiseon Park

Text description provided by the architects. We designed a flagship store of the premium sky specialty brand Spyder in Seoul. We made a space expressing two contradictory characteristics of the brand, namely strong and exclusive luxury, and mobility that brings about constant changes.

Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, Kitchen
© Jiseon Park
Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Image 7 of 27
Plan
Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, Closet
© Jiseon Park

Exterior walls are composed of custom-made red to black gradient tiles, featuring Spyder's brand colors. Black epoxy resin is poured over a slightly undulating surface of aged wood flooring, creating delicate black gradient and generating a sense of luxury. Horizontally- and vertically- movable display shelving units are mounted on rails embedded in the floor.

Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Image 12 of 27
Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Image 13 of 27

Our store design aimed to provide mobility and flexibility that allow store staff to easily change merchandise displays according to the theme of each season and maximize the effect of creative visual merchandising.  

Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects - Interior Photography, Facade
© Jiseon Park

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Project location

Address:509 Gangnam-daero, Banpo-dong, Seocho-gu, Seoul, South Korea

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Spyder Flagship Store Gangnam / Jo Nagasaka + Schemata Architects" 04 Sep 2020. ArchDaily. Accessed . <https://www.archdaily.com/946942/spyder-flagship-store-gangnam-jo-nagasaka-plus-schemata-architects> ISSN 0719-8884

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