AD App Guide: Morpholio Launches Crit, a Messaging App for Architects

Adding to an already stellar range of apps for architects and designers, today The Morpholio Project has launched Crit, a messaging app for architects which allows users to critique designs, share ideas and send key information such as dimensions and materials. With modern architectural projects relying on increasingly large teams of architects, engineers, project managers and contractors, design decisions have to be shared with a large number of people - leading to slow decisions in an increasingly fast-paced world. According to Morpholio, the idea for the Crit App arose from the question: "What if photos, sketches, images, drawings, and comments could be instantly fused into a single legible “design” discussion?"

AD App Guide: Morpholio Launches Crit, a Messaging App for Architects - More Images+ 7

Courtesy of The Morpholio Project

Crit provides architects, designers and artists with a way to connect these various modes of communication. Photographs can be overlaid with sketches or annotations, multiple people can be invited to critique a design, and alongside, a messaging service which encourages brevity and speed provides a place for a seamless discussion about proposed alterations. There's even an "Eyetime" feature which tells users which images have received the most attention from their colleagues.

Courtesy of The Morpholio Project
Courtesy of The Morpholio Project

"E-mail discussions are simply disconnected in two key ways," says Morpholio Co-Creator Toru Hasegawa. "You never know when someone will or is responding, and the attachments are visually separated from the conversation." By contrast, Crit aims to provide designers, contractors and clients a place to discuss design decisions that is instant, intuitive and innately visual.

Courtesy of The Morpholio Project
Courtesy of The Morpholio Project

"We have developed Crit to provide THE 'real time' missing infrastructure between designers today," says Anna Kenoff, Morpholio Co-Creator. "It is an opportunity to bypass the friction of your inbox and move a design collaboration forward." Adds Co-Creator Mark Collins: “Crit allows you to truly bring your design network with you anywhere. As a platform, it is only the beginning of what we’d like to see happen with chat, collaboration and critique."

Courtesy of The Morpholio Project
Courtesy of The Morpholio Project

Crit Features:

  • MESSAGE: Type, sketch or write comments
  • INVITE: Share work or images with your team instantly
  • SKETCH: Markup or draw over any image
  • ALERTS: Notifications when someone comments
  • EYETIME: See which images get the most attention
  • SIMPLE: User friendly, clean interface
  • IMPORT: From photos, camera and more
  • EDIT: Manage titles and attendees
  • PROFILE: Create a personal profile
  • PAPER: Choose yellow, or white trace, and adjust transparency

Crit is available now on the Apple iTunes Store. You can also visit the Morpholio website for more information.

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Cite: Rory Stott. "AD App Guide: Morpholio Launches Crit, a Messaging App for Architects" 01 Jun 2015. ArchDaily. Accessed . <https://www.archdaily.com/637680/ad-app-guide-morpholio-launches-crit-a-messaging-app-for-architects> ISSN 0719-8884

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