the world's most visited architecture website
i

Sign up now and start saving and organizing your favorite architecture projects and photos

Sign up now to save and organize your favorite architecture projects

i

Find the most inspiring products for your projects in our Product Catalog.

Find the most inspiring products in our Product Catalog.

i

Get the ArchDaily Chrome Extension and be inspired with every new tab. Install here »

i

All over the world, architects are finding cool ways to re-use run-down old buildings. Click here to see the best in Refurbishment Architecture.

Want to see the coolest refurbishment projects? Click here.

i

Immerse yourself in inspiring buildings with our selection of 360 videos. Click here.

See our immersive, inspiring 360 videos. Click here.

All
Projects
Products
Events
Competitions
Navigate articles using your keyboard
  1. ArchDaily
  2. Projects
  3. Store
  4. Germany
  5. Masquespacio
  6. 2014
  7. Kessalao / Masquespacio

Kessalao / Masquespacio

  • 01:00 - 26 June, 2014
Kessalao / Masquespacio
© David Rodríguez
© David Rodríguez
  • Interior Designers

  • Location

    Bonner Talweg 88, 53113 Bonn, Germany
  • Creative Director

    Ana Milena Hernández Palacios
  • Architect Junior

    Virgínia Hinarejos
  • Area

    40.0 sqm
  • Project Year

    2014
  • Photographs

© David Rodríguez © David Rodríguez © David Rodríguez © David Rodríguez + 16

  • Graphic Designer

    Ana Diaz
  • Creative Junior

    Carolina Micó
  • Construction

    Grupo Invalcor

Text description provided by the architects. Spanish creative consultancy Masquespacio presents their last project realized in the city of Bonn, Germany. The project consists in the brand image and interior design for Kessalao, a new take away establishment of Mediterranean food in the city of Beethoven.

© David Rodríguez
© David Rodríguez

Everything starts from the brand image and it’s naming that forms wordplay of the German “Kess” and the Spanish “Salao”, both traduced as cool and amusing boy. Being a play of words in two different languages combined by an s, a capital S needed to distinguish both words. On the other hand the brand symbol was inspired by olive oil, as the basic and principal product of the Mediterranean food, represented here by the drop that interprets the natural product’s richness.

© David Rodríguez
© David Rodríguez

In so far as the interior design it’s presented by a space that symbolizes the freshness of the brands’ name through a range of most popular colors for Germans. Red is without a doubt the main color, while the marine blue and yellow remind us of the Mediterranean Sea. Purple on the other hand adds a strong touch to the whole together with the principal red color. Materials like wood coming from the birch veneer used for the walls and pine for the furniture, where chosen to offer a natural look to the space. Moreover through different decorative elements made of raffia as for the seats and pots a Mediterranean touch is added repeatedly. Ana Milena Hernández Palacios: “I wanted to metaphorize the recollection of fruits and vegetables through the hampers of Raffia.” The metal gratings are having a function as expositors for magazines, menu cards and pots, besides doing a job as tables in the store front of the space. Constructive details like the bars and folding tables are created as an adaptation to the necessities of the space according to the hour of minor or major traffic, being the space able to operate only as a take a way service at noon or as a small snack bar by night. A last detail is founded in the coating of raffia used for the barstools, also created by Masquespacio, that contain a department to leave jackets and handbags, exploiting maximally the reduced available space.

Kessalao / Masquespacio, © David Rodríguez
© David Rodríguez

Masquespacio with this project starts his first international adventure, added to a project of branding and interior design actually in development in Oslo, besides several projects in progress of branding and consulting in Spain, showing its ability to offer creative solutions for any business model, adapted to its target audience. 

Section
Section

View the complete gallery

Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Masquespacio
Office
Cite: "Kessalao / Masquespacio" 26 Jun 2014. ArchDaily. Accessed . <https://www.archdaily.com/519109/kessalao-masquespacio/> ISSN 0719-8884