OMA’s CCTV Headquarters in Beijing, ArchDaily’s 2012 “Building of the Year,” was deemed “Best Tall Building Worldwide” by the Council on Tall Buildings and Urban Habitat (CTBUH). Selected from a shortlist of four deserving skyscrapers, CCTV was awarded “best” due to its “unusual take on skyscraper typology.”
The jury stated: “Instead of competing in the race for ultimate height and style through a traditional two-dimensional tower soaring skyward, CCTV’s loop poses a truly three-dimensional experience, culminating in a 75-meter cantilever."
Upon accepting the award, Rem Koolhaas delivered the winning presentation “A New Typology for the Skyscraper: CCTV Headquarters, Beijing” and stated:
“When I published my last book, Content, in 2003, one chapter was called ‘Kill the Skyscraper,’” said Koolhaas. “Basically it was an expression of disappointment at the way the skyscraper typology was used and applied. I didn’t think there was a lot of creative life left in skyscrapers. Therefore, I tried to launch a campaign against the skyscraper in its more uninspired form.
“The fact that I am standing on this stage now, in this position, meant that my declaration of war went completely unnoted, and that my campaign was completely unsuccessful,” Koolhaas joked, concluding, “Being here, it is quite moving - to be part of a community that is trying to make skyscrapers more interesting. I am deeply grateful, and thank all my partners.”