Mad Creative Agency / Moca Arquitetura

Mad Creative Agency / Moca Arquitetura - Interior PhotographyMad Creative Agency / Moca Arquitetura - Interior PhotographyMad Creative Agency / Moca Arquitetura - Interior Photography, Dining room, Chair, ShelvingMad Creative Agency / Moca Arquitetura - Interior Photography, Living RoomMad Creative Agency / Moca Arquitetura - More Images+ 18

  • Architects: Moca Arquitetura
  • Area Area of this architecture project Area:  2820 ft²
  • Year Completion year of this architecture project Year:  2021
  • Photographs
    Photographs:Eduardo Macarios
  • Manufacturers Brands with products used in this architecture project
    Manufacturers:  Schneider Electric, Deca, Rocca, Tintas Suvinil
  • Lead Architects: Ana Sikorski e Katia Azevedo
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Mad Creative Agency / Moca Arquitetura - Interior Photography
© Eduardo Macarios

Text description provided by the architects. A mix of colors, textures and unusual materials define more than 200 sq m, in Moca Architecture's project for Mad Creative, a product design agency, located in downtown Curitiba, south of Brazil. Responsible for the development of major brands nationwide, the agency turned to the architecture office, led by partners Ana Sikorski and Katia Azevedo, to create a space three times larger than the one previously occupied. The project was motivated by the expansion of the team and, mainly, by the return to the traditional office routine. “They were in a smaller studio and called us to develop a space that would provide more life quality for employees and comfort for those who work there”, explains Ana.

Mad Creative Agency / Moca Arquitetura - Interior Photography
© Eduardo Macarios
Mad Creative Agency / Moca Arquitetura - Image 19 of 23
Plan
Mad Creative Agency / Moca Arquitetura - Interior Photography, Dining room, Chair, Shelving
© Eduardo Macarios
Mad Creative Agency / Moca Arquitetura - Interior Photography
© Eduardo Macarios

The main goal of the project was to create an environment that would function as an extension of the home office, to facilitate the return and instigate the creativity and productivity of the employees. For this purpose, color-divided areas were developed, with space for group activities, work dynamics, discussions, collective meals, and resting time. The comfort and fluidity of the environment were the main starting points for the project. In the meeting room, a system of folding doors was developed to integrate the entire area. Right in front of it, there is also a grandstand that offers sitting for big presentations and makes the environment more inclusive and relaxed.

Mad Creative Agency / Moca Arquitetura - Interior Photography, Chair
© Eduardo Macarios
Mad Creative Agency / Moca Arquitetura - Interior Photography, Chair
© Eduardo Macarios

As you can see in many of Moca's projects, the colors played a fundamental role in the division of spaces and in the personality of the environment. In this case, it was necessary to take into account the incidence of light and color in the space, thinking about specific lighting that would not interfere or distort the results in the printing tests and in the product development process.

Mad Creative Agency / Moca Arquitetura - Interior Photography, Shelving
© Eduardo Macarios

The search for unusual materials was a requirement of Mad Creative’s owners. According to the architect, “they came up with a proposal for an environment that had an urban style that matched the brand aesthetics and brought innovation and creativity, surprising with materials that were not obvious”. Colored metallic structures, blue carpet, painted ceilings, plywood, and MDF: the mix of colors and textures takes over the space and is seen right at the entrance of the property, in a portal made with pink plywood, designed to display and store the projects developed by the agency. More than a workplace, the space is a brand statement that inspires and welcomes its customers and employees.

Mad Creative Agency / Moca Arquitetura - Interior Photography, Closet, Shelving
© Eduardo Macarios

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Project location

Address:Rua Carlos de Carvalho, 603 – conj. 111 – Batel – Curitiba - PR, Brazil

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Mad Creative Agency / Moca Arquitetura" [Agência Mad Creative / Moca Arquitetura] 22 Mar 2022. ArchDaily. Accessed . <https://www.archdaily.com/978771/mad-creative-agency-moca-arquitetura> ISSN 0719-8884

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