Kettl Tea Flagship / Michael Tower Architecture

Kettl Tea Flagship / Michael Tower Architecture - Interior Photography, Closet, BedroomKettl Tea Flagship / Michael Tower Architecture - Interior Photography, ShelvingKettl Tea Flagship / Michael Tower Architecture - Interior Photography, Closet, ShelvingKettl Tea Flagship / Michael Tower Architecture - Exterior Photography, Windows, Door, Brick, Facade, CourtyardKettl Tea Flagship / Michael Tower Architecture - More Images+ 7

  • Area Area of this architecture project Area:  3000 ft²
  • Year Completion year of this architecture project Year:  2021
  • Photographs
    Photographs:Brad Dickson
  • Manufacturers Brands with products used in this architecture project
    Manufacturers:  Astro Lighting, Nora Lighting, RBW
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Kettl Tea Flagship / Michael Tower Architecture - Interior Photography, Shelving
© Brad Dickson

Text description provided by the architects. Kettl Tea, importers of the finest teas from Japan, selected Michael Tower Architecture to transform a large retail loft space in Greenpoint Brooklyn, to house a café, ceramics studio, gallery, and headquarters. The goal of the renovation was to create a true flagship; a representation of the brand in the public-facing retail space while housing all the company’s operations.

Kettl Tea Flagship / Michael Tower Architecture - Interior Photography, Closet, Shelving
© Brad Dickson
Kettl Tea Flagship / Michael Tower Architecture - Image 11 of 12
Plan

Tea grinding and roasting are on display for the public to see. The ceramics exhibited in the café are thrown and fired in the cellar below. Visitors also get a view into the backspace that house their operations, inventory, and fulfillment.

Kettl Tea Flagship / Michael Tower Architecture - Interior Photography, Shelving, Table, Chair, Beam
© Brad Dickson

The design of the café was inspired by the ceremonial tea structures of Japan imagined through a modern lens of materials. At the façade, a new maple and glass service window welcome visitors from the street. The surrounding white stucco façade introduces the guests to a bright and warm interior. Upon entry, the guest’s view is directed toward a monumental 14 foot (426 cm) cast in place concrete bar at the rear of the space. A recessed cut-out in the bar countertop holds a steaming tea kettle and sets up an important focus of the tea service.

Kettl Tea Flagship / Michael Tower Architecture - Interior Photography, Closet, Bedroom
© Brad Dickson

At the center of the café sits a custom maple table with seating where guests can sit together and enjoy tea and a selection of matcha treats. The walls of the café are filled with museum-quality ceramics on floating shelves and illuminated cupboards. Guests are presented with a full-height maple latticework as they checkout.

Kettl Tea Flagship / Michael Tower Architecture - Interior Photography, Kitchen, Shelving, Table, Chair
© Brad Dickson

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Project location

Address:Greenpoint, Brooklyn, New York, United States

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Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Kettl Tea Flagship / Michael Tower Architecture" 18 Feb 2022. ArchDaily. Accessed . <https://www.archdaily.com/976927/kettl-tea-flagship-michael-tower-architecture> ISSN 0719-8884

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