The Bonjour India Experience / SpaceMatters

The Bonjour India Experience / SpaceMatters

© Hermant Chawla © Hermant Chawla © Hermant Chawla © Hermant Chawla + 33

New Delhi, India
  • Architects Authors of this architecture project SpaceMatters
  • Area Area of this architecture project
  • Project Year Brands with products used in this architecture project
  • Photographer Created with Sketch.
  • Manufacturers Brands with products used in this architecture project
    3M, Asian Paints, Diakin, Losberger, Nilaya, Samsung
  • Principal Architects

    Amritha Ballal, Suditya Sinha
  • Project Architects

    Divya Manaktola, Nishita Mohta
  • Team Architects

    Gaurav Gupta, Sony Joshua, Pulkit Mogha, Devansh Mahajan, Sandeep Singh Rathore, Girisha Sethi, Akhilesh Yadav
  • Execuring Agency (external pavillion)

    RK Engineering
  • Executing Agency (Exhibition)

    Paras Art Studio
  • Audiovisual Equipment

    Shivam Video
  • Partners

    Institut Francais en Inde, The French Embassy in Delhi, Institut Francaise de Bombay, Institut Francaise de Delhi , Institut Franciase du Bengale
  • Content-creation collaborators

    Rajat Nanda, Achint Jain, Vivan Kamath, Moulshri Joshi
  • Installation Collaborators

    Ant Studio – Dynamic Signage Installation, Scenocosme – Rencontres Imaginaires Installation Art, Mosquito Massala –- MandLiterature, Tryptich Tales Video Installation Art, TaggLabs.
  • Content partners

    Agence Française de Développement, Air France, ATA Architects, Archives SONUMA, Arianespace, Association des Amis de Lanza del Vasto, Atout France, Campus France, Chanakya International, Château de Versailles, Consulat Général de France à Pondichéry, Core Econ, DC Books, Diane de Selliers, Fata Morgana Editions, FIND Foundation, Fondation Le Corbusier, Fondation Pierre Bergé - Musée Yves Saint Laurent Paris, Full Circle Publishing, Green Books, La Fondation Louis Vicat, Lesage Interieurs,, Mapin Publishing, Musée Goupil – Bordeaux, Neemrana Music Foundation, Om Books, SNCF Group, the Raza Foundation, Institut Lumière, Gallimard, Institut français de Pondichéry, Niyogi Books, Rajpal & Sons, Seagull Books, Tata Central Archives, Thadagam Publishers, Vani Prakashan, Veolia, Warum Publishers, Young Zubaan,Dualist Inquiry, Chinese Man, Nirmal Sapera, Talab Khan Barna, Lucid Raaga, Talab Khan Barna , Ahmad Zahir, Viveick Rajagopalan & Naviin Gandharv .
  • Client

    Institut Français en Inde, The Embassy of France , India
More Specs Less Specs
© Hermant Chawla
© Hermant Chawla

Text description provided by the architects. The ‘Bonjour India Experience’ was the flagship initiative of the Bonjour India 2017-2018, a festival which celebrated Indo-French collaborations through more than 300 events spread over four months across 33 Indian cities. At the heart of the festival, The Bonjour India Experience pavilion was a one-of-its-kind travelling exhibition at the intersection of art, architecture, design and urbanism. The 9 meter high, 800 square metre and 40 tonne installation travelled approx. 3500 kilometres from the iconic India Gate in Delhi to Cross Maidan Garden behind the historic Churchgate Station Mumbai to become the star attraction of the world’s largest book fair in Kolkata over a period three months. It welcomed more than 180,000 visitors over a period of 30 odd days spread over the three cities.

© Hermant Chawla
© Hermant Chawla

One of the first decisions jointly taken by the clients and the design team lead by SpaceMatters was to locate the pavilion in public urban spaces. While this may seem like an obvious choice, similar cultural events in India have been largely confined to institutional spaces such as museums and cultural centres. Often perceived as elitist, these spaces cater to a small segment of the population and their ambience is in stark contrast to the diverse energy of the urban public space in Indian cities. As cultural events retreat into gated zones the access to public space in Indian cities is also shrinking, increasingly being policed and monetised. Thus, when asked to suggest an appropriate public space in their city, associates initially suggested commercial malls! The call to locate the pavilion in truly public urban spaces presented countless challenges and it was a complex undertaking to navigate the maze of permissions needed to mount an installation of this scale in a public location. However, its interaction with the urban context became the defining characteristic of the pavilion and was instrumental to its success.

© Hermant Chawla
© Hermant Chawla
© Hermant Chawla
© Hermant Chawla

The design had to balance the functional demands of a travelling pavilion with the stringent requirements of a sealed exhibition space required to safely house expensive audio visual equipment while creating create a comfortable environment for the visitors. The pavilion had to be designed to be installed in a week and dismantled in three days in crowded public spaces without the use of heavy machinery (prohibited at the high security sites); with the ease of travelling halfway across the country and adapting to new sites. To reconcile the mobile and temporal nature of the pavilion alongside the ambition to leave a memorable mark on the cities it travelled to, the pavilion had to create an iconic visual presence combined with a lightness of being.

© Hermant Chawla
© Hermant Chawla
© Hermant Chawla
© Hermant Chawla

The thematic focus of the Bonjour India festival was ‘Creativity, Innovation and Partnership’ between India and France. Embodying these themes, the form of the pavilion evolved from the idea of confluence, with 6 curves rising together to embrace three pavilions that highlight various aspects of Indo-French creativity, innovation & partnership. The metal curves, arranged in a modular symmetry spiralling out from a central core, consisted of a rhythmic arrangement of staggered, self-supporting steel members draped with 20,000 square feet of hand woven steel mesh. The massive self-supporting structure is designed down to the last joint to be flat packed and largely hand installed in the shortest possible time. Combining the precision of cutting edge engineering and unique expression of craft, the design pays homage to the ingenuity and abstraction that is the hallmark of both French and Indian architecture.

© Hermant Chawla
© Hermant Chawla

As an intervention in public space the pavilion is designed to integrate itself with the site conditions at each location. The metal members and mesh provide for varying gradations visual permeability, allowing the structure to weave into the urban surroundings, both emerging from and merging into the context. Views of iconic monuments at each site, such as the India Gate in Delhi and the Churchgate Railway Terminus in Mumbai are framed within the layered silhouette of the structural contours and wire mesh.As the pavilion transforms with the play of light through day and night, its spiralling form becomes the pivot which reorganises the nature of the urban open area while heightening curiosity amongst those outside to explore within. Twisting and turning, rising and falling from a height of 4 metres to 9 metres across its perimeter, the sculptural form of the pavilion transforms with motion as the visitors walk around it and into it.

© Hermant Chawla
© Hermant Chawla

Project gallery

See all Show less

Project location

Address: Rajpath Marg, India Gate, New Delhi, Delhi, India

Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "The Bonjour India Experience / SpaceMatters" 23 Apr 2018. ArchDaily. Accessed . <> ISSN 0719-8884

You've started following your first account!

Did you know?

You'll now receive updates based on what you follow! Personalize your stream and start following your favorite authors, offices and users.