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  1. ArchDaily
  2. Projects
  3. Restaurant
  4. Italy
  5. Ricardo Casas Design
  6. 2015
  7. Bésame Mucho Milan / Ricardo Casas Design

Bésame Mucho Milan / Ricardo Casas Design

  • 15:00 - 20 October, 2016
Bésame Mucho Milan / Ricardo Casas Design
Bésame Mucho Milan / Ricardo Casas Design, © Jaime Navarro
© Jaime Navarro

© Jaime Navarro © Jaime Navarro © Jaime Navarro © Jaime Navarro + 26

  • Architects

  • Location

    Viale della Liberazione, 15, 20124 Milano, Italy
  • Design Team

    Ricardo Casas, Leonel Terres, Victor Miranda, Derek Salgado, Irene Luviano
  • Area

    320.0 sqm
  • Project Year

    2015
  • Photographs

  • Brand and Graphic Design

    Liquen S.A. de C.V. Angélika Barbeyto
  • Construction

    ERREGI / Dario Riva, DUEBI INTONACI / Giovanni Briola, BRUSBAN COMPANY / Paolo Bandera
  • Engineer and Systems

    ARIATTA Ingegneria dei Sistemi S.r.l. / Cristian Zeni / Mimmo Blasi/ Andrea Patelli
  • Furniture Production

    Tecnoarredamenti Srl
  • Sings and Prints

    Expo Grafica Allestimenti
  • Client

    Liquen S.A. de C.V. (Sandro Landucci)
  • More Specs Less Specs
© Jaime Navarro
© Jaime Navarro

Bésame Mucho is a restaurant that seeks to position the real Mexican cuisine, named by UNESCO as intangible heritage of humanity in 2010, in the European market. The restaurant is located in Milan, capital of fashion, Italian creativity and economic engine of the country, located in the "Porta Nuova" area, few minutes from the historic Brera district, this new area of the city becomes a natural extension of the revitalized city center, and one of the major developments that establish the new business district of Milan.

© Jaime Navarro
© Jaime Navarro

The “Liquen” Agency, developed the brand concept Besame Mucho, was inspired by the Mexico of the 50's, when Acapulco was considered the favorite Hollywood´s stars international destination.

© Jaime Navarro
© Jaime Navarro

The agency commissioned the firm RCD (Ricardo Casas Design) restaurant´s interior design, emphasizing the importance of creating an atmosphere in which clients live a "Mexican" experience; and Chef Mario Espinosa menu design, emphasizing the importance to include dishes that cover the different regions of Mexico and eliminating false concepts of Mexican food as burritos or nachos.

© Jaime Navarro
© Jaime Navarro

 Considering the requirements, it was decided to generate an open kitchen which functions as multiple scenario, where you can observe the ingredients and the way the food are prepared, or you can also take cooking classes, food or wine tastings, and know Mexican food brands and products.

Floor Plan
Floor Plan

There is another element, which dominates the space due to its originality, scale and aesthetic level: the monumental chandelier hanging from the ceiling. RCD designers used the Acapulco chair, one of the most iconic elements of the 50's. The piece is made up of forty blue chairs in three rows of concentric circles.

© Jaime Navarro
© Jaime Navarro

In order to generate a neutral base that gives uniqueness to the environment, most of walls and columns are covered with Italian handcrafted ceramic in dark tone, evoking the traditional Oaxaca black clay and, which was placed in a "thorn fish” way, simulating the pattern of Mexican baskets and textiles.

© Jaime Navarro
© Jaime Navarro

Some of the walls are covered with wallpaper in Mexican pink color, most used in vernacular architecture in the country and widely used by some representative architects of the modern movement in Mexico as Luis Barragán and Ricardo Legorreta. Another touch of color is achieved through the range of blue chairs, tableware and accessories.

© Jaime Navarro
© Jaime Navarro

Furniture is mostly made of natural wood. The Liquor Storage, an independent area in place, is located within a cube of concrete that has wooden shelves; fifty desk lamps recalling Moooi´s piece, Dear Ingo that was designed by Ron Gilad in honor of Ingo Maurer, illuminate it. A neon sign that says “Salud” gives the emphasis in this area, word that Mexicans use to say “cheers”.

© Jaime Navarro
© Jaime Navarro

Finally, bathrooms are covered with a special coating where people can write phrases and drawings with colored chalks.

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Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Bésame Mucho Milan / Ricardo Casas Design" 20 Oct 2016. ArchDaily. Accessed . <https://www.archdaily.com/797486/besame-mucho-milan-ricardo-casas-design/> ISSN 0719-8884
© Jaime Navarro

米兰Bésame Mucho餐厅 / Ricardo Casas Design