the world's most visited architecture website
i

Sign up now and start saving and organizing your favorite architecture projects and photos

Sign up now to save and organize your favorite architecture projects

i

Find the most inspiring products for your projects in our Product Catalog.

Find the most inspiring products in our Product Catalog.

i

Get the ArchDaily Chrome Extension and be inspired with every new tab. Install here »

i

All over the world, architects are finding cool ways to re-use run-down old buildings. Click here to see the best in Refurbishment Architecture.

Want to see the coolest refurbishment projects? Click here.

i

Immerse yourself in inspiring buildings with our selection of 360 videos. Click here.

See our immersive, inspiring 360 videos. Click here.

All
Projects
Products
Events
Competitions
Navigate articles using your keyboard
  1. ArchDaily
  2. News
  3. MVRDV's "Golden Spot" Brightens Up Design for Seoul Entertainment Complex

MVRDV's "Golden Spot" Brightens Up Design for Seoul Entertainment Complex

MVRDV's "Golden Spot" Brightens Up Design for Seoul Entertainment Complex
MVRDV's "Golden Spot" Brightens Up Design for Seoul Entertainment Complex , © MVRDV
© MVRDV

MVRDV has announced plans for Paradise City, a 9,800 square meter entertainment plaza near Incheon Airport in Seoul, South Korea. Designer in partnership with Gansam Architects, the complex will consist of two monolithic forms housing retail and a nightclub, and new public spaces. The connecting element of the project is a giant golden spot at the public square, which the architects hope will become a beacon visible to tourists as they fly into the city.

© MVRDV © MVRDV © MVRDV © MVRDV + 9

© MVRDV
© MVRDV

Paradise City’s two sibling buildings, the Sandbox (the retail complex) and Nightclub, are introverted and completely contextual, echoing the language of surrounding buildings on their cast concrete facades. The relentlessly opaque skin of the Sandbox is brightened by pops of bright gold color seen through its entrances, created by tucking the facade in on itself. On the Nightclub building, a giant golden spotlight is draped over the building, connecting levels of the public square and providing the club entrance “a blast of light before the contrasting dark interior.”

© MVRDV
© MVRDV

“The project takes two simple volumes, which create a new urban space. These masses then take an imprint of the facades around the site, stretching over the two buildings. Thus adapting themselves to the given environment, accepting these conditions as a sine qua non,” explains MVRDV co-founder Winy Maas. “The buildings are opened by lifting them like a curtain, unravelling their interior. Then, to top it off is the golden spot, marking the entrance like a sunbeam, making its presence known even from the air and the landing planes at Incheon airport.”

© MVRDV
© MVRDV

The Sandbox, containing 3,600 square meters of retail space, curves to meet a neighboring casino, giving direct access to visitors. The 6,200 square meter Nightclub building houses not only a nightclub, but also a water club and top floor sky-garden. Interiors will feature glass flooring and visually appealing materials, providing the “spectacle that entertainment architecture calls for.” The urban platform between the two buildings is raised, allowing service spaces and a car park to be placed below the surface.

Paradise City is part of designs for a larger tourist district, master planned by Gansam Architects. The 33 hectare masterplan has already begun construction with construction on MVRDV’s Paradise City anticipated to begin in September 2016, to be completed by 2018.

© MVRDV
© MVRDV
© MVRDV
© MVRDV
© MVRDV
© MVRDV

View the complete gallery

About this author
Patrick Lynch
Author
Cite: Patrick Lynch. "MVRDV's "Golden Spot" Brightens Up Design for Seoul Entertainment Complex " 20 Jul 2016. ArchDaily. Accessed . <https://www.archdaily.com/791749/mvrdvs-golden-spot-brightens-up-design-for-seoul-entertainment-complex/> ISSN 0719-8884
Read comments
© MVRDV

MVRDV 的“黄金点”点亮了首尔这座娱乐综合体