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Wild Turkey Bourbon Visitor Center / De Leon & Primmer Architecture Workshop

Wild Turkey Bourbon Visitor Center / De Leon & Primmer Architecture Workshop

Courtesy of De Leon & Primmer Architecture Workshop Courtesy of De Leon & Primmer Architecture Workshop Courtesy of De Leon & Primmer Architecture Workshop Courtesy of De Leon & Primmer Architecture Workshop + 33

Lawrenceburg, United States
  • Project Architect: M. Ross Primmer, AIA
  • Project Manager: Lindsey Stoughton, LEED AP
  • Project Team: David Mayo, AIA
  • Civil Engineer: Evans/Griffin, Inc.
  • Me&P Engineer: Kerr Greulich Engineers Inc.
  • Structural Engineer: Stanley D. Lindsey and Associates, LTD
  • Specifications: Conspectus Inc.
  • General Contractor: Lichtefeld Inc.
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Courtesy of De Leon & Primmer Architecture Workshop
Courtesy of De Leon & Primmer Architecture Workshop

Text description provided by the architects. Located on a bluff overlooking the Kentucky River, the Visitor Center is the newest component of recent additions & expansions to the Wild Turkey Bourbon Distillery Complex, one of seven original member distilleries of the Kentucky Bourbon Trail. The 9,140 s.f. facility houses interactive exhibits, a gift shop, event venues, a tasting room and administrative offices.

Section BB
Section BB

In concert with a major re-branding program that caters to both longtime devoted fans and a growing legion of new bourbon enthusiasts, the project employs a design direction that is both familiar and new – bridging tradition & innovation through an immersive environment of contrasts & dualities.

Courtesy of De Leon & Primmer Architecture Workshop
Courtesy of De Leon & Primmer Architecture Workshop

Utilizing a simple barn silhouette (an interpretation of Kentucky tobacco barns common to the area), the building presents a clear & recognizable marker at the scale of the landscape. Clad in a chevron pattern of stained wood plank siding, the simplicity of the barn form is contrasted by the intricacy of the building skin, creating a shifting sense of scale and tactility that is deliberately both simple and complex.

Courtesy of De Leon & Primmer Architecture Workshop
Courtesy of De Leon & Primmer Architecture Workshop

Alternating zones of opaque and light-filtering lattice blur the boundaries between inside/out and solid/void. By night, the dark structure transforms into a delicate, glowing lantern of filigree perched above the river.

Courtesy of De Leon & Primmer Architecture Workshop
Courtesy of De Leon & Primmer Architecture Workshop

Internally, the building is organized along a ramped, split-level public promenade that culminates in an elevated tasting room overlooking the Kentucky River (the bourbon’s base water source). In a nod to the nearby bridges spanning the river, a wooden trestle element provides a physical spine from which the various programmatic elements are reached.

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Project location

Address: 1525 Tyrone Road, Lawrenceburg, KY 40342, USA

Location to be used only as a reference. It could indicate city/country but not exact address.
About this office
Cite: "Wild Turkey Bourbon Visitor Center / De Leon & Primmer Architecture Workshop" 27 Jun 2014. ArchDaily. Accessed . <https://www.archdaily.com/519812/wild-turkey-bourbon-visitor-center-de-leon-and-primmer-architecture-workshop/> ISSN 0719-8884
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