the world's most visited architecture website
i

Sign up now and start saving and organizing your favorite architecture projects and photos

Sign up now to save and organize your favorite architecture projects

i

Find the most inspiring products for your projects in our Product Catalog.

Find the most inspiring products in our Product Catalog.

i

Get the ArchDaily Chrome Extension and be inspired with every new tab. Install here »

i

All over the world, architects are finding cool ways to re-use run-down old buildings. Click here to see the best in Refurbishment Architecture.

Want to see the coolest refurbishment projects? Click here.

i

Immerse yourself in inspiring buildings with our selection of 360 videos. Click here.

See our immersive, inspiring 360 videos. Click here.

All
Projects
Products
Events
Competitions
Navigate articles using your keyboard
  1. ArchDaily
  2. News
  3. Straight Lines or Curves, Which Do We Prefer?

Straight Lines or Curves, Which Do We Prefer?

Straight Lines or Curves, Which Do We Prefer?
Straight Lines or Curves, Which Do We Prefer? , © Flickr user, Simon & Vicki
© Flickr user, Simon & Vicki

Do we prefer straight lines or curves? According to Eric Jaffe's article on Fast Co.Design, it seems we subconsciously prefer the latter. Our brains, he claims, have evolved to perceive potential threat in sharp edges. "Square watches, pointy couches, and the like activate the amygdala. The part of the brain that processes fear."  Thus, our feelings, buying habits and favorite buildings are subject to our affection of curves. Investigate for yourself and make sure to read the full article here, “Why Our Brains Love Curvy Architecture.


Cite: Jose Luis Gabriel Cruz. "Straight Lines or Curves, Which Do We Prefer? " 27 Oct 2013. ArchDaily. Accessed . <https://www.archdaily.com/442283/straight-lines-or-curves-which-do-we-prefer/> ISSN 0719-8884