MenScience Flagship Store / HWKN

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Text description provided by the architects. In the wake of HWKN's awarding winning WENDY for PS 1,  the New York firm has designed a flagship store in SoHo for MenScience, a dermatological-grade skincare and nutritional products company.   Taking advantage of the opportunity to physically brand the company and set the tone for future retail locations, HWKN's interior aesthetic includes a black steel product display set within a locally-sourced, recycled wood plank backdrop.