![Audi In Milan / POINT - Image 1 of 19](https://images.adsttc.com/media/images/5007/2d62/28ba/0d41/4800/1434/newsletter/stringio.jpg?1414087717)
Text description provided by the architects. A tapis rouge, the climax point of each celebration ceremony, is the concept of the exhibition design project conceived for Audi Regional Business Meeting. A totally red entrance welcomes visitors, while lounge and relax spaces are adapted on white and warm grey colours in a museum mood that doesn’t neglect the stately hosting architecture. Cars are displayed under mechanical motorized boxes, being revealed or hidden under according to the congress programme.
![Audi In Milan / POINT - Chair](https://images.adsttc.com/media/images/5007/2d58/28ba/0d41/4800/1431/newsletter/stringio.jpg?1414087730)
A very well defined and detached volume hosts the auditorium space, where business meeting and conference take place.
![](https://images.adsttc.com/media/images/5007/2d92/28ba/0d41/4800/1442/newsletter/stringio.jpg?1414087754)