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  7. Benetton Nursery / Alberto Campo Baeza

Benetton Nursery / Alberto Campo Baeza

  • 01:00 - 22 April, 2010
Benetton Nursery / Alberto Campo Baeza
Benetton Nursery / Alberto Campo Baeza, © Hisao Suzuki
© Hisao Suzuki

Benetton Nursery / Alberto Campo Baeza Benetton Nursery / Alberto Campo Baeza Benetton Nursery / Alberto Campo Baeza Benetton Nursery / Alberto Campo Baeza +19

  • Architects

  • Location

    Ponzano Veneto, Treviso, Italy
  • Architect

     Alberto Campo Baeza
  • Collaborator

     Jesús Donaire
  • Structure

     Andrea Rigato
  • Client

     Benetton Group spa
  • Construction Management

     Alberto Campo Baeza, Jesús Donaire, Massimo Benetton
  • Contractor

     CEV spa, Eurogroup spa, Angelo Saran & C.snc, La Quercia, ISAFF srl
  • Area

    1868.0 sqm
  • Project Year

  • Photographs

From the architect. We built a square box composed of nine smaller squares. The center square emerges to bring light from the heights of the vestibule. The classrooms are arranged in the surrounding squares.

This square structure is inscribed within a larger, circular enclosure made up of double circular walls. Open to the sky, four courtyards are created that suggest the four elements: air, earth, fire and water.

The space between the perimeter walls serves as a “secret” place for the children. The courtyard spaces, tensed between the curved and the straight walls, are particularly remarkable.

The central space, the highest and with light from above, recalls a hamman in the way it gathers sunlight through nine perforations in the ceiling and three more on each of its four façades.

The children have understood the building well, and a book has even been published of their impressions. They are happy there.

floor plan
floor plan
Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Benetton Nursery / Alberto Campo Baeza" 22 Apr 2010. ArchDaily. Accessed . <>
Read comments


Bogdan · December 07, 2011

Where is the book with the childs impressions mentioned in the text, can anyone help me?

Alex Fernández V. · October 05, 2010

RT @AFArchs: Benetton Nursery / Alberto Campo Baeza | ArchDaily

AFArchitect[s]. · October 05, 2010

Benetton Nursery / Alberto Campo Baeza | ArchDaily

Babatz · April 26, 2010

I've visited a lot of Baeza's buildings, and i'm still a resistant against modernism-melacholics. But finally i think that architecture who deal with simple forms and simple topologics relations is an easy-read architecture. In a time where some offices are intrucing paremetric -an uncontrolled stuff - architecture, i prefer this one. I hope the white is gonna change, is gonna be marked by the colours of the time. I don't know what kind of architecture can answer to our problems, but this one, at least, is not agressive like the others.

When architects of second generation of post-modernism, like Campo Baeza, will die, who's gonna be able to have such a link with human beings ? I'm so afraid of today's architectural production.

Andrei P · April 25, 2010

I think we should look at this pictures as scenographic presentation renderings. Of course children would spread their colorful toys, drawings, books, playgroundsaround objects which would bring this place to life. Architecture comes here as a neutral background, and that's what the architect wanted to show us - a clean rational design, ready to come alive.

Thiago Wondracek · April 23, 2010 um ótimo exemplo de simplicidade e beleza! Pq eu não descubri o @archdaily antes?!?

valepi · April 23, 2010

this architecture pursue a separation ,a detachment from the world outside that white perimetral wall..for children would be very negative ,scary.A kindergarten is not a drawing.

akimizaru · April 23, 2010

For me, the setting is like when you enter this building,you disconnecting yourself with outside world but still sharing the same elements such as the natural light,blue skies,etc.The atmosphere is very calm and it is almost like the transitions between hectic to another peace and spiritual calm environment.
And lastly, i like those kind of simplicity building configuration generated by basic geometry forms.

Guido Schröpel · April 23, 2010

ARCHITEKTUR: Daumen runter - für den furchtbar sterilen Kindergarten von Campo Baeza für Benetton in Ponzano Veneto:

karen prinsloo · April 23, 2010

VEry interesting sleek design, but we need to remember that children need NATURE - many plants, earth, rocks, stones, trees etc. to climb & to get IN TOUCH with natural materials. to make their own dens. All of the above could be incorpurated creatively. A good example would be Steiner Waldorf Kindergartens (international)

up_today_arch · April 23, 2010

Are you realy think that it is worse than nursery on roof in big modern cites like NY or worse then kindergarden exists between ofice buildings and supermarkets in London or Moscow? It is good piece of clear architecture, it gives free mind for kids.

archilocus · April 23, 2010 04:29 PM

If you always compare to slums, I do get now why some people have difficulties accepting negative comments on archdaily ;) Having seen worse doesn't mean it is good. And looking at the surrounding, it's far from downtown NYC.

greb · April 23, 2010


Fabitto · April 23, 2010

Acho que a gurizada vai sujar essas paredes.... RT @archdaily Benetton Kindergarden / Alberto Campo Baeza

bill · April 23, 2010

This thing is self-parody. I love the baby photoshopped alone into a big, empty void of white.

kevin c · April 23, 2010

wow. This seems almost surreal, though this feeling may be due to the character of the excessively controlled phtography. There is not a single element in the photos that suggests the spaces were ever used by people, let alone children. Those in the images appear to at have been dressed to match the character of the design, so maybe when children's artwork, signage and furniture (hopefully some variety, not all of same character)plus REAL CHILDREN are in place it would feel more comfortable.
I like the curved wall and the interesting spaces created where it meets the orthagonal elements. The scale of these spaces appears to be well suited for children. Nice bright rooms. Some variety in interior materials could help children identify with where they are.
The central room seems petty cold, though VERY stylish-can you imagine how loud it will be?
Still, nice to see high quality design with clean detailing and quality construction applied to this building type.

Andrew · April 23, 2010

Clean open spaces, plenty of natural daylight and an intentional, though-provoking design - seems like a pretty healthy space for kids to be in and learn from actually. Thanks for the coverage on this one.

karen prinsloo · April 23, 2010 02:55 PM

Design very interesting - but children need NATURE - many plants, earth, rocks, trees etc. to climb & to get IN TOUCH with natural materials. defnitly not the plastic animals. All of the above could be incorpurated creatively.

archilocus · April 23, 2010 09:56 AM

By "healthy" you mean like... a sanatorium ?

ion · April 22, 2010

the link to architect's site is
please check in the description

Mark Gardner · April 22, 2010

Reading: "Benetton Nursery / Alberto Campo Baeza | ArchDaily"( )

St Barth · April 22, 2010

Wow...that child in the last couple of photos looks completely abandoned. Maybe we should call social services?

pathos · April 22, 2010

The floor plan is brilliant. Rational, light filled, safe and pure. Impressive and inspirational!

manuela · April 22, 2010

"Benetton Nursery / Alberto Campo Baeza | ArchDaily #Benetton_UCB"( )

fab · April 22, 2010

i generally like campo-baeza's work but this seems like a training camp for some pseudo-elitist "jungvolk" ... the sketch, the plans, the frozen (liveless) architecture seems too connected with images from the past. definitely not suitable for educating children to become open-minded and cultured citizens of the future. thumbs down.

dezzo · April 22, 2010

I would love to send my kids there! brilliant genius. People who think this place is not suitable as a kindergarten are irrelevant. · April 23, 2010 03:14 AM

i am different =)

fab · April 22, 2010 08:10 PM

and how I appreciate human beings who think that other humans can be irrelevant only because they maybe have a different point of view ... browsing again through the images the building actually is scary, looking like a cemetery while approaching and like a mental institution from the inside ...

Ryan · April 22, 2010

Would make for an interesting prison...

shusai · April 22, 2010


karen prinsloo · April 23, 2010 02:52 PM

I concur - children need NATURE - many plants, earth, rocks, trees etc. to climb & to get IN TOUCH with natural materials. defnitly not the plastic animals. All of the above could be incorpurated creatively.

alberto bustamante · April 22, 2010

Bonito Kindergarden de Alberto Campo Baeza: •••

??? Man Kyum Chai · April 22, 2010

???? ???,, ?? ???? ??????,, ?? ?? ???! go ?? be?TToN !! RT @NewsArch: Benetton Kindergarden / Alberto Campo Baeza

Antyo Rentjoko · April 22, 2010

@sabai95 @candrawidanarko Mau nitipin anak atau bikin sejenis? :) | Benetton Kindergarden / Alberto Campo Baeza

boxer · April 22, 2010

too cold i think.

Architecture News · April 22, 2010

Benetton Kindergarden / Alberto Campo Baeza via

stella · April 22, 2010

it's scary.... tha plan looks like a swastika

Andrew · April 22, 2010 05:39 PM
allison · April 22, 2010

i think kids need vivid color...pure place is not suit for little baby

J · April 28, 2010 02:03 AM

I totally disagree... Such a pure building must be inspiring, I am sure they will grow as calm and bright childs!

Nick Downes · April 22, 2010

RT @archdaily Benetton Kindergarden / Alberto Campo Baeza <-- Nice architecture but don&#39t kids need a bit of color?

N!CK · April 22, 2010


dariusz · April 22, 2010

I have a feeling the architect will go mad if any of the children would to get their dirty hands on those ever so clean walls.. do children like or are they psychologically creatively affected by this uber-minimalism?

j boehner · April 22, 2010 09:16 PM

totally! kids love crayola crayons...the walls are primed and ready for graffiti/abstract expressionist painting.

Vents · April 22, 2010

looks more like commemorative building than a welcoming kindergarden.


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© Hisao Suzuki

贝纳通幼儿园 / Alberto Campo Baeza