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  5. njiric+ arhitekti
  6. 2009
  7. Zagreb Pavilion / njiric+ arhitekti

Zagreb Pavilion / njiric+ arhitekti

  • 01:00 - 24 November, 2009
Zagreb Pavilion / njiric+ arhitekti
Zagreb Pavilion / njiric+ arhitekti, © Matko Stankovic
© Matko Stankovic

© Matko Stankovic © Matko Stankovic © Matko Stankovic © Domagoj Blazevic +46

  • Architects

  • Location

    Zagreb, Croatia
  • Architects

    njiric+ arhitekti doo
  • Architects In Charge

    Hrvoje Njirić, Vedran Škopac, Nikola Fabijanic
  • Lighting

    LUMENART doo, Pula
  • Scientific Support

    Ivan Rupnik, Zagreb–Harvard
  • Steel Consultant

    TOM dd, Uskoplje-G.Vakuf, BiH
  • Project Year

  • Photographs

From the architect. Criticism In-Progress

“It may seem, in fact, incomprehensible or even contradictory to denounce a lack of criticism in a situation that seems, on the other hand, caught in inextricable intellectual knots.”

Manfredo Tafuri (1980)

Hrvoje Njiric and Vedran Skopac’s pavilion proposal for this year’s Salon clearly seeks to critique contemporary material culture in Croatia. Being critical in a country without a clear target for criticism (who is really responsible?) and with little room for critical distance (the population of a medium sized city) is no easy task. To make matters worse, architecture is a difficult medium for social critique, requiring large investment as well as broad consensus even when the project simply seeks to solve a problem instead of articulating an argument. In the contemporary architectural discourse, skepticism as to the possibility of a critical architecture has grown into a theoretical position known as the Post Critical, at least a partial acceptance of the forces of capital and popular culture.

© Matko Stankovic
© Matko Stankovic

The discourse around the possibility of a critical architecture reached its peak around 1980, the year when Kenneth Frampton, in his work Modern Architecture: a Critical History, attempted to construct a historical framework for contemporary “critical” architecture. The book concluded with two possible critical positions: one the hand Mies’s beinahe nichts (almost nothing) a matter of fact approach that “the building task to the status of industrial design on an enormous scale” and on the other a new kind of vernacular, a “set of (architectural) relationships linking man to nature”, this concept eventually developing into Frampton’s theory of Critical Regionalism.

© Matko Stankovic
© Matko Stankovic

A Critical History and the subsequent proposals for a contemporary critical practice were based on an interpretation of the writings of Manfredo Tafuri, but Frampton glanced over one of Tafuri’s most interesting and least developed concepts the distinction between two forms of critical practice, the avant-garde and the experimental. For most historians and critics avant-garde practice was synonymous with notions of experimentation, but for Tafuri the two presented two distinct approaches, differing primarily in their practice and not in their product. For the purposes of defining a critical architecture, the avant-garde offers a method of direct critique, while the experimental only offers the possibility of framing a space of critique. The avant-garde’s critical message is possible because it is created in an autonomous space analogous to that of Fine Art production, outside of real time and politicized space. The experimental approach operates in real time and space, trading autonomy for agility.

© Matko Stankovic
© Matko Stankovic

Tafuri’s concept of experimental practice echoes the ideas of the Croatian archeologist and art historian Ljubo Karaman, who developed a theory of art practice on the periphery, as opposed to the center or province, where an artist lacks both limitations as well a support from various political, social, and economic institutions. The lacks of strong support as well as the lack of clear taboos in a peripheral context make critical avant-garde practice difficult if not impossible. Such a context also makes critical experimental practice difficult to distinguish from everyday opportunism.

© Matko Stankovic
© Matko Stankovic

The lack of a clear model for critical practice in this peripheral context is clear in a form provincialism commonly and benignly practiced in the association of various local projects with their seeming trans-local equivalents, located in cultural centers. Naming the project Zagreb’s Serpentine Pavilion follows the tradition of calling the Green Horseshoe Zagreb’s Ring or Novakova Ulica Zagreb’s Weissenhof. This tradition of naming local projects based on their cosmetic doppelgangers would be harmless except for one important problem: the projects are not simply different, they are diametrically opposite, particularly in terms of process and the value of these projects is precisely in the form of knowledge generated through that process, the knowledge of how one cans successfully operate in this peripheral context, producing ambitious results with minimal means.

© Matko Stankovic
© Matko Stankovic

The Serpentine Pavilion is first and foremost a display of architectural virtuosity and through that an affirmation of the society that supports and funds that display. The site of the Serpentine Pavilion is chosen by the organizers and the production and financing was assured by them. The difference between the Serpentine Pavilion and the Zagreb pavilion begins with the selection of the site by the architects as a way of affirming what they feel is a forgotten public space in the city, which they feel is the most important goal of the entire endeavor. The selection of a site, the financing of the project, as well as the pavilions manufacturing by a collection of small, nearly bankrupt but highly skilled workshops suggest a new kind of architectural practice, where each project functions as a kind of N.G.O. with the architect as manager, loosely directing a complicated network of collaborators.

© Domagoj Blazevic
© Domagoj Blazevic

The formal sensibility so far displayed in the production of the pavilion is a hybrid of two positions: that of a local strain the Modern Movement, with its desire for demonstrating the poetic possibilities of contemporary and vernacular (and not high-tech nor “authentic”) construction methods, and that of Contemporary Art, with its preference for critiquing contemporary material and visual culture by pushing certain market driven processes to their absurd but plausible extremes. An ideal example of the later can be illustrated by a work exhibited in last year’s Salon of Applied Art, when a young artist from Split proposed the construction of speculative office building in the “empty” public space of the Peristil. The critique could not have been clearer.

© Domagoj Blazevic
© Domagoj Blazevic

Modernist Architecture, particularly the local strain, was never comfortable with such direct attacks, preferring instead to provide alternatives instead of direct criticism, offering Architecture instead of Revolution. One of the clearest examples of this approach was the post-war single family housing of Stjepan Planic. Despite of the fact that Stef did not break any laws nor did he directly critique the regime, the social instead of Socialist, and self organizing instead of Self Managing nature, the entire endeavor was perceived as a threat by the authorities because of its ability to transform material culture, an unrealized goal of the Socialism.


The authors have drawn a parallel between their project and the 1920 Buster Keaton film One Week. In the film a jealous lover, “Handy Hank, the fellow she turned down”, jumbles the assembly instructions of a newly-wed couple’s prefabricated mail-order home. These eros-induced-errors transform the determinate and closed system into an open and indeterminate experiment, where the couple plays a significant role in the final outcome of their dream home. This comedy carries a critical subtext which reflects the unease of the American public towards the rationalization and systematization of the building trades during that time.

© Domagoj Blazevic
© Domagoj Blazevic

The ZG-pavillion 09 mimics the precarious state of the Keaton house, and through this form of oddly shaped windows and gravity defying structure, begs the question as to who is jumbling the instructions in Croatia and why? The pavilion’s mimicry of the Keaton house could go further than this critique of contemporary Croatian material culture. The do-it-yourself attitude of the Croatian public with its acceptance of new materials and constructive systems as opposed to new forms provides an opportunity for an architect willing to assume the role of a “Handy Hrvoje”; a designer willing to provide instructions for experimentation, rules for playing safe, an open source architecture. The next step in this line of architectural research is clear: Handy Hrvoje needs a pair of unsuspecting newlyweds.


Ivan Rupnik

Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Zagreb Pavilion / njiric+ arhitekti" 24 Nov 2009. ArchDaily. Accessed . <>
Read comments


bluevertical · May 30, 2010

Zagreb Pavilion by Njiric+ Arhitekti #architecture #pavilion #design *interesting pavilion design

Archis SEE Network · December 24, 2009
Archis SEE Network · December 24, 2009

Reading: " Zagreb Pavilion / njiric+ arhitekti-ArchDaily"( )

joanne pouzenc · December 12, 2009

Architecture on sale on ebay:

João · November 26, 2009

Looks like Lebbeus Woods work...

Lazar · November 26, 2009

We saw everything, but there is no explanation about the main thing in this construction - THE JOINT - How many different joints manually had to be done to do this object?. It looks to me like some space frame got sik and got stiffen joint-des?ase.
And what about the cost!!???

arnold · November 25, 2009

architectural nonsens: if it's modern, so then it's XX century arch.forms. But otherwise, this building represent nowaday Croatia's level and general industry development. But it not XXI century, - it's XX century.

TheArchitect · November 25, 2009

Apparently large room inside.

carby · November 25, 2009


cad · November 25, 2009


Bana Alkahteeb · November 24, 2009

"simplicity is complexity" quoted from the chairman of the architectural enigeering department in university of sharjah. I am interested in the structure of this building .. what kind of structure did you use ??

arc · November 24, 2009

well, I can try to translate it, at least part of it.
Architercture's awareness about its own part of "citybuilding" could be associated with the moment when that role has been taken away by araseing of new profession, urbanism. Community impose to urbanism sisyphean task to regulate itself, while it is in search for even greater level of liberalization.
In Zagreb, urban planing originate from the end of 19th century, still without numberous political and economical frames necessary for its defined function:)
small english practice:) but don't have time now for the main part, sorry
I hope you'll understand. I must have maid some faults, but never mind

Ivan · November 24, 2009
Ivan · November 24, 2009

Here is the link for one of the njiric+ arhitekti projects. Text is on Croatian so it want be a lot of help, but there are some photos...

Seb · November 24, 2009

Does anyone know the actual page of this architects, years ago they we're published in one of the best "El Croquis" that i've ever seen, but i canta find anymore of their work, or a web with actual projects, if anyone can help me, i'll be grateful.


biboarchitect · November 25, 2009 09:30 AM

They don't have a working one right now... its under construction for a while now .. anyway.. here is it

you can check in biography for publications you find the No.114 elcroquis issue mentioned


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© Matko Stankovic

萨格勒布文化亭 / njiric+ arhitekti