NASA Sustainability Base. Image Courtesy of William McDonough + Partners
Sometimes referred to as “the leading environmental architect of our time,” in his roles as architect, designer, author, educator and social leader, William McDonough (born 20 February 1951) has provided a renewed look at the things that we make and their impact on both our bodies and the world. Through his Cradle to Cradle philosophy, McDonough’s buildings are designed to function for a predetermined lifespan, after which they can be broken down into their various parts whose core elements can be used anew to solve a different design problem.
Metropolis editor in chief Susan Szenasy sits down with William McDonough—the designer, author, and developer of Cradle to Cradle design—to understand why we must begin to employ a new language regarding carbon and sustainable design.
Susan Szenasy: Your article in Nature, “Carbon is Not the Enemy,” really caught my attention. You're redefining how we think about carbon, what it is, and what we should be looking for. It seems like a new phase that you're leading us to. How did you come up with this idea, that there needs to be a new language on carbon? Can you trace back your thought process?
William McDonough: [With the UN’s Climate Change Conference in Paris in 2015,] everybody kept saying, "Oh, we have to do this, to reduce our carbon 20% by 2020." Well, when you think about that Susan, it's absurd. What you're telling us is what you're not going to do. You’re going to reduce your badness by 20% by 2020? That would be like getting in a taxi and saying to the driver, "Quick, I'm not going to the airport." It doesn't tell us what you're going to do.
William McDonough + Partners and GXN together with 3XN Architects, BCVA and Urland have teamed up to develop a master plan for the Agro Food Park (AFP), a hub for agricultural innovation near Aarhus, Denmark. Aiming to serve as a benchmark for future global food industry development, the project will combine urban density with agricultural test fields in a collaboration of academic and commercial business.
Over the next 30 years, the current AFP—which was opened in 2009 and spans 44,000 square meters with nearly 1,000 employees—will expand by an additional 280,000 square meters.
We are privileged to have been chosen by GXN to collaborate on what will become an entrepreneurial ecosystem for addressing the future of food and plant resources, said William McDonough, founder of William McDonough + Partners and co-author of the text, Cradle to Cradle: Remaking the Way We Make Things.
"What I'm trying to look at is how do we make humans supportive of a natural world, in the way that the natural world is supportive of us?" In the latest installment of Arbuckle Industries'Archiculture interviews, architect, educator, environmentalist, and author Bill McDonough discusses some of the challenges and themes he has seen in our built environment. He focuses on environmentalism in architecture through the lens of carbon neutrality and the problems with that principle. He goes on to address some of his solutions, including a Cradle to Cradle design approach which changes the way environmental problems are tackled.
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