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Garden City Movement: The Latest Architecture and News

In Tehran, Design Principles of American Suburbia Unexpectedly Persist

07:00 - 5 November, 2018
In Tehran, Design Principles of American Suburbia Unexpectedly Persist, Image courtesy of Flickr user Dennis Keller
Image courtesy of Flickr user Dennis Keller

Austrian-born architect Victor Gruen is perhaps best known for pioneering the design of the American mall typology. His visions for these spaces sought to incorporate various aspects of the city into a single enclosed or indoor space, with a particular focus on consumption and commercial activity. His sprawling designs functioned as the perfect complement to America’s burgeoning leisure-driven consumer culture as a booming economy and an increase in car travel reinforced the possibilities of this new postwar way of life. Perhaps lesser-known, however, is Gruen’s commission from the Iranian government to design an urban plan for the city of Tehran in the late 1960s.

Courtesy of Business Traveler. Milad Tower overlooks Tehran. Courtesy of Hi Tehran Hostel. A myriad of architectural styles converge–and come into conflict–in Iran's capital. Courtesy of The Conversation. A view of Tehran's skyline. outhdale Center. Courtesy of Life Magazine photo archiv. + 13