Good design is a synthesis of technique, cost, material, function, use, taste and sustainability. That concentration of meanings, associations and possibilities must reside in simple, singular forms. We believe the best objects carry a rich, intellectual density in a shape that seems natural and effortless. An object that feels spontaneous while clearly the result of rigor and precision. Creating new forms that are physically and stylistically resilient is hard work, but this is the work we embrace. This way of thinking and working – the pursuit of the essential – extends to everything we do.