The following is Alejandro Aravena's response to the Shigeru Ban's Pritzker win. Aravena is the executive director of the firm ELEMENTAL S.A and a member of the Pritzker Jury who selected Ban as this year's Pritzker Laureate.
Shigeru Ban has expanded the field of architecture in unexpected ways. He has proved that the inspired artist and the skilled designer is not inevitably condemned to work for a privileged elite, but that innovation can take place while working for the majority, particularly those historically underserved, forgotten or neglected. In order to do that, he redefined the approach to deal with difficult, urgent and relevant challenges, replacing professional charity by professional quality. Ban has shown that no matter how tough the circumstances or scarce the means, good design far from being an extra cost carries the added value of sharp efficiency, power of synthesis and an uplifting feeling.