In the context of the World Architecture Festival 2019, edgeallies, a brand owned by edgearch: Ahmed Abdulaziz Zaidan Consulting Architects has signed off a 4 years participation to the World Architecture Festival as main exhibitor as well as main sponsor for the first Engineering Prize category: For collaborative design by architects and structural engineers.
Pursuant to this objective, edgeallies’ executive board has called for an International Contest of Ideas for the design of its booth for the WAF 2019 Amsterdam event.
The project shall reflect the principle of material and technology sustainability, based on the possibility to disassemble and reassemble the stand structure and its fittings for future uses, including the opportunity to reuse it for the WAF next years event.
At edgeallies we develop innovative, comprehensive and sustainable engineering solutions for a future in which society can thrive. Starting from our brand pay-off: Engineering driving grand emotions, 2019’s call for all designers, architects, engineers, artists and creatives is to express edgeallies’ brand identity through our 3 key values we firmly believe into: Integration, Connections, Trust.
The design of the stand should explicit our company identity that strives to integrate advanced technologies of engineering with the elegance of aesthetic expressed by the architecture and design.
The value of Integration has always been perceived by edgeallies as a bridge between the physical and digital world through advanced technologies. All edgeallies projects have required the most advanced engineering and technological solutions to meet the needs of not only their clients but also their occupants, users and employees.
The value of Connections involves how people live the spaces, interact with them, get engaged by a 360° live-in experience, as well as how they establish network.
Since the dawn of civilization, connecting ideas, people, and goods was the catalyst for human prosperity and development. Reliable and up to date transport and infrastructure are the lifeblood of our communities, cities and our economies. As the world’s population grows rapidly, and trade becoming increasingly global, the demand for sustainable, lasting, and expandable transport and infrastructure becomes more urgent and necessary.
The value of Trust represents the base of an alliance, and as Allies we all stand on a solid and long lasting trustee base. This value is fundamental for the human kind for all its decisions, and it is the main driver for establishing, empowering, and evolving any relationships from life to business.
If you want to know more, follow the link below:
TitleOpen Call for "5x5. International Contest of Idea for Edgeallies' stand" at WAF19
TypeCompetition Announcement (Ideas)
Registration DeadlineAugust 02, 2019 12:06 PM
Submission DeadlineSeptember 13, 2019 12:00 PM