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Beyonce's Curves Inspire Elenberg Fraser's Design for Melbourne Tower

Beyonce's Curves Inspire Elenberg Fraser's Design for Melbourne Tower

Beyonce's Ghost has inspired plans for a curvaceous, 226-meter-tall in Melbourne. Designed by Elenberg Fraser, the dubbed "Premier Tower" has received planning permission and will be built at 134 Spencer Street, adjacent to the Southern Cross station.

According to the architects, the mixed-use project's "complex form" was shaped by climatic restraints and after Beyonce's moving body seen in her recent music video Ghost. It is set to rise 68-stories on a stepped podium in the city's central business district. Once complete, it will house 660 apartments, a 160-room hotel, and retail space. 

© Elenberg Fraser© Elenberg Fraser© Elenberg Fraser© Elenberg Fraser+ 17

© Elenberg Fraser
© Elenberg Fraser

"This project is the culmination of our significant research," said Elenberg Fraser. "The complex form – a vertical cantilever – is actually the most effective way to redistribute the building's mass, giving the best results in terms of structural dispersion, frequency oscillation and wind requirements."

© Elenberg Fraser
© Elenberg Fraser

  • Architects

  • Location

    Melbourne VIC, Australia
  • Client

    Fragrance Group
  • Building Surveyor

    PLP Building Surveyors and Consultants
  • Civil Engineer

    WSP Structures
  • Fire Engineer

  • Land Surveyor

    Reeds Consulting
  • Quality Surveyor

    WT Partnership
  • Services Engineer

    Murchie Consulting
  • Acoustic Engineer

  • Landscape Architect

    Oculus Consultants
  • Heritage Consultant

  • Waste Consultant

    Leigh Design
  • ESD Consultant

    Ark Resources
  • Wind Engineer

    MEL Consultants
  • Traffic Engineer

    Cardno Limited
  • Structural Engineer

    WSP Structures
  • Fire Services Engineer

    Murchie Consulting
  • Geotechnical Engineer

    Golders Associates
  • Facade Engineer

  • Facade Access Consultant

  • Overshadowing Consultant

    Orbit Solution
  • Aviation Consultant

    Thompson GCS
  • Photographs

    Elenberg Fraser
  • Location

    Melbourne VIC, Australia
  • Photographs

    Courtesy of Elenberg Fraser, {"text"=>"", "type"=>"media_provider", "id"=>"5054327428ba0d64b200000f"}

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About this office
Cite: Karissa Rosenfield. "Beyonce's Curves Inspire Elenberg Fraser's Design for Melbourne Tower " 06 Jul 2015. ArchDaily. Accessed . <https://www.archdaily.com/769786/beyonces-curves-inspire-elenberg-fraser-designed-tower-in-melbourne> ISSN 0719-8884
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© Elenberg Fraser

Beyonce的曲线启发了Elenberg Fraser的墨尔本塔楼设计

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