John Octavio Ortiz: "Architecture is an excuse to transform lives"

The entry of a new professional into the workforce brings work filled with dedication and innovation. John Octavio Ortiz, an award-winning architect at BAL 2017 and one of Latin America's most prominent young architects, shares in a TEDx Talk his field experience working with vulnerable communities in the comunas of Medellín, Colombia.

Projects are often designed based solely on analyses conducted within the architecture firm, where the area's systems and dynamics are modeled. This is a common pitfall not only in architecture but across various professions, as these proposals inevitably require countless modifications during the process of engaging with the local community.