Colors can define atmospheres, shape spatial perception, and translate ways of being, memories, and collective affects. Consequently, understanding them has become an essential part of contemporary creative and constructive processes. Behind every shade lies a field of research that bridges sociology, psychology, aesthetics, and technology, connecting color to broader cultural shifts and revealing how it can serve as a tool for reading and expressing the present.
Since 2011, Suvinil has conducted an annual study of chromatic and social trends, culminating in the selection of the Color of the Year and palettes that reflect contemporary Brazilian lifestyles. The initiative functions as an applied research laboratory, bringing together professionals from various fields to investigate how colors manifest in human relationships, architecture, and design. Over the years, the study has established itself as a national benchmark for color interpretation, bridging science, art, and culture to deliver a sensitive yet technical reading of the present.
The combination of data analysis, observations of cultural habits, and material performance reveals how visual trends are shaped by social, climatic, and emotional shifts. In 2026, a new chapter of this journey begins with Co(r)exist, a study that succeeds Suvinil Revela and expands the invitation to express oneself through color. The fusion of the Portuguese words for "color" (cor) and "coexist" (coexistir) synthesizes this proposal of community existence in dialogue with others and the world. The project is the result of an ongoing journey of research and listening regarding the role of color in people's lives and its influence on how we inhabit spaces. It reaffirms the brand's commitment to building bridges between emotion, culture, and society, establishing color as a tool for connection and expression.
