Advanced Manufacturing Centre / HASSELL
Interdisciplinary design firm HASSELL has shared with us their competition submittal for the Advanced Manufacturing Centre (AMC), a new landmark building at Swinburne University of Technology in Melbourne, Australia. Additional images and the architect’s description after the break.
Multidisciplinary design firm HASSELL was recently invited to participate in a competition for the Advanced Manufacturing Centre (AMC), a new landmark building at Swinburne University of Technology in Melbourne. The competition entry reflects Swinburne’s developments in the fields of research, innovation and technical excellence as well as the University’s approach to openness and transparency to the broader community.
The building consists of a combination of laboratory spaces, research labs, learning spaces, offices and meeting rooms, a 350 seat lecture theatre and two levels of basement car parking. To allow for maximum flexibility and accessibility, the design placed the factory spaces in the centre of the building, surrounded by a flexible program layout. This concept of a factory ‘heart’ generates a high level of possible interaction between the learning and office space, promoting maximum integration and opportunity.
The designers experimented with materials to create a sense of translucency and depth in the building space. The façade of the central volume of the building comprises a combination of channel glass, solid wall and clear vision windows, allowing large volumes of diffused natural light into the building. The building form and façade integrates within the Victorian heritage street frontage and local neighbourhood, yet creates its own identity for the AMC.
Various types of glass and their different modes of reflection act together with a metal mesh to provide depth and texture responding to internal program use and to the changing light and seasonal conditions. During the day, the building shines and reflects, while at night it glows, hinting to the passerby of the active research and innovation taking place within its walls.
Design Team: HASSELL – Mark Loughnan, Anna Fairbank, Eliza Rieniets, Jeroen Hagendoorn, Simon Rich
Clients: Swinburne University of Technology in Melbourne
Consultants: AECOM – structures, facades, geotechnical, civil / AURECON – mechanical, electrical, hydraulic, ESD, fire, vertical / ARUP – acoustics / Davis Langdon – access, consultancy / McKenzie Group – building surveying services / MEL Consultants – wind
Project area: 19,000 sqm
Project year: 2010
Project status: Unrealised (shortlisted but ultimately unsuccessful competition entry)
Imagery by: HASSELL
- Perspective of Southwest corner
- Perspective of Southeast corner during day
- Perspective of Southeast corner at night
- Perspective of entrance at Northwest corner
- Interior Perspective
- Ground Floor Plan
- Typical Level Plan
- South Elevation
- West Elevation
- Perspective Section
- ESD Section
- Model
- Site Model
- Pedestrian Access
- Building Presence
- Factory Heart
- Factory Heart
- Factory House


































































hey i got an idea…
lets rip off herzog+demeuron?
ok?
ok… lets do it…
belch..
Well nothing is born from nothing, everything is relational afterall we live on the same planet and it is ok to have references, huh?
I’m sure there’s a good 30 firms that have done everything years before H&dM do… They’re just published.
well, i dont think it really is, but in anycase there are worse people to rip off than them
DOES EVERYBODY THINK WE HAVE TO BE HERZOG DE MEURON??? Please not!
8:03 PM Oct 28th
Advanced Manufacturing Centre / HASSELL: Perspective of Southwest corner Interdisciplinary… http://goo.gl/fb/WGh8o
8:14 PM Oct 28th
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8:24 PM Oct 28th
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8:34 PM Oct 28th
Advanced Manufacturing Centre / HASSELL: Perspective of Southwest cornerInterdisciplinary design firm HASSELL has … http://bit.ly/daPcFG
8:51 PM Oct 28th
Advanced Manufacturing Centre / HASSELL: Interdisciplinary design firm HASSELL has shared with us their competitio… http://bit.ly/9cZpgQ
9:00 PM Oct 28th
Advanced Manufacturing Centre / HASSELL via ArchDaily – Perspective of Southwest … http://tinyurl.com/32m6c6z
10:04 PM Oct 28th
Advanced Manufacturing Centre / HASSELL | ArchDaily: Interdisciplinary design firm HASSELL has … http://bit.ly/bQbzoO http://www.cubestudio.info
10:41 PM Oct 28th
Advanced Manufacturing Centre / HASSELL | ArchDaily http://t.co/pzE0eko via @archdaily
2:24 AM Oct 29th
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1:24 PM Oct 29th
RT @damianholmes: Advanced Manufacturing Centre / HASSELL @ArchDaily http://bit.ly/cn9GER #HASSELL #Melbourne #Swinburne