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  5. Eric Owen Moss Architects
  6. 2010
  7. Samitaur Tower / Eric Owen Moss Architects

Samitaur Tower / Eric Owen Moss Architects

  • 01:00 - 3 October, 2010
Samitaur Tower / Eric Owen Moss Architects
Samitaur Tower / Eric Owen Moss Architects, Courtesy of  eric owen moss architects & tom bonner photography
Courtesy of eric owen moss architects & tom bonner photography

Courtesy of  eric owen moss architects & tom bonner photography Courtesy of  eric owen moss architects & tom bonner photography Courtesy of  eric owen moss architects & tom bonner photography Courtesy of  eric owen moss architects & tom bonner photography +33

  • Architects

  • Location

    8521 National Blvd, Culver City, CA 90232, United States
  • Project Year

    2010
  • Photographs

    Courtesy of eric owen moss architects & tom bonner photography
  • Structural Engineer

    Arup, Los Angeles
  • Owner

    Frederick and Laurie Samitaur Smith
  • Builder

    Samitaur Constructs
  • More SpecsLess Specs
Courtesy of  eric owen moss architects & tom bonner photography
Courtesy of eric owen moss architects & tom bonner photography

From the architect. The project is an information tower, constructed at the corner of Hayden Avenue and National Boulevard immediately across from the new Expo light rail transit line arriving from downtown Los Angeles in June, 2011. That intersection is the primary entry point into the re-developed zone of Culver City.

Sections
Sections

Ground Level Floor Plan Site Plan Mullion ID Upper Level Floor Plans 1 +33

Conceptually, the tower has both introverted and extroverted planning objectives. Internal to the burgeoning site area of new media companies, graphic designers, and general office tenants, the tower will symbolize the advent of this important new urban development, provide a changing art display for local viewing, and offer a variety of graphic content and data on its five high- resolution rear projection screens concerning coming events and current achievements of the tenants who occupy that part of the city.

Courtesy of  eric owen moss architects & tom bonner photography
Courtesy of eric owen moss architects & tom bonner photography

Externally, the tower displays culturally significant content and local event information, along with art and graphic presentations of all sorts available to in-car audiences who pass the site area, traveling on a number of local thoroughfares in the Culver City / West Los Angeles area.

Courtesy of  eric owen moss architects & tom bonner photography
Courtesy of eric owen moss architects & tom bonner photography
Upper Level Floor Plans 2
Upper Level Floor Plans 2

In addition to the large number of cars passing the site, the Expo Line has an estimated ridership of 30,000 passengers per day with two local stations several blocks east and west of the project site. The presence of the train riders guarantees an enormous daily audience of Tower art viewers, as well as an increase in pedestrians in the area, who will walk past the Tower from the train stops to local businesses.

Courtesy of  eric owen moss architects & tom bonner photography
Courtesy of eric owen moss architects & tom bonner photography
Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Samitaur Tower / Eric Owen Moss Architects" 03 Oct 2010. ArchDaily. Accessed . <http://www.archdaily.com/80113/samitaur-tower-eric-owen-moss-architects/>
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31 Comments

Leander Hansen · March 23, 2012

Vet! De Samitaur in LA. De muren met schermen aan de buitenkant laten zien wat de designers binnen maken. http://t.co/DTC7t1e9

fiorella · December 29, 2011

@vekahe_92 esqueche encontre esto de ERIC OWEN MOSS http://t.co/UTGKMylJ

Lucas HANTZ · October 26, 2010

#greader Samitaur Tower / Eric Owen Moss Architects http://is.gd/fPlkS

Steven Wang · October 10, 2010

Haha?It's look like LEOH MING PEI 's Stairs in Germany medical science history museum.

zoolander · October 08, 2010

I remember this scheme at concept stage in one of those glossy expensive arch books. It looked sweet, great development, sexy models, the whole deal.

Pity they didnt leave it as an unbuilt scheme!

Grazi · October 08, 2010

Isso me lembra um coador de café: http://bit.ly/a9vSQH

JanainaGabrielaAJ · October 06, 2010

http://www.archdaily.com/80113... Arquitetura Pura!!!

phishfood · October 05, 2010

Wow to that write up.... way to polish a modern day bill board. Yes there are train riders (note that there are no stops close by) and yes to cars but no to pedestrians (Its not exactly in a ped friendly part of Culver City). I'm impressed eric moss convinced someone to pay for it.

up_today_arch · October 05, 2010

First I thought it is private house:), impresive anyway...

eom · October 05, 2010

E W M S U C K S

kelly · October 05, 2010

A sculptural way to reach a wide audience, pedestrian, train riders, and the in-car audience. I like the concept of using high-res projection screens to announce the communities upcoming cultural events and activities!

eili · October 04, 2010

impressive!
but i´m missing interior shots to get an impression how this works out inside!

Marius · October 04, 2010

Totally reminds me of my proposal. (visit my site to see) Yours are more elegant though. Envy you for having such clients that fall for sculpture buildings.

Jenny · October 04, 2010

This ia absolutely amazing, so smart, site specific, the architects have made a beautiful structure with such modest materials too. A very modern and clever structure indeed.

arhitectura · October 04, 2010

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André Amaral · October 04, 2010

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Architecture+Molding · October 04, 2010

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watabetakahiro · October 04, 2010

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Barry Maguire · October 04, 2010

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Alex Gore · October 04, 2010

Shocking yet interesting!.

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Goodgirl? · October 04, 2010

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rainsea · October 04, 2010

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Bocetos Digitales · October 04, 2010

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DEZIGN · October 04, 2010

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anon · October 03, 2010

U-G-L-Y... sometimes it happens.

jk · October 04, 2010 10:09 PM

i appreciate that they're challenging our current perception of 'cool'

archi-troll · October 04, 2010 03:43 AM

It happens a lot actually.

kourosh fathi · October 03, 2010

i don't get the introverted/external polarity of the project though (as described). It's a beautiful screen (building) and that's it.

kourosh fathi · October 03, 2010

seriously cool

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