Christian de Portzamparc’s House of Dior in Seoul Mirrors Ethereal Clothing Designs

Architect Christian de Portzamparc has completed construction on the new House of Dior in Seoul, South Korea. The building, which houses designs by Christian Dior, is based off of watercolor paintings and the concept of experimentation with light and shadows.

On one side, the structure is solidly rectangular, with a geometric print—which is meant to appear masculine—while the opposite side is meant to look feminine through drapery. This drapery, and the larger façade, is composed of 11 elements, including 20-meter-tall resin sails, which, in the front of the building, converge into an arch intended to resemble the overlapping of garments.

With this lightness, asymmetry, and movement, the building becomes a sort of rising, floral shape that reflects the designs of Dior. The neutral, monochromatic color scheme and layering of different elements of the building furthermore reflect the coloring and layering that many Dior designs possess.

Learn more about the project here, and by watching the video tour above and the interview with the architect, below.

News via Dior.

About this author
Cite: Sabrina Santos. "Christian de Portzamparc’s House of Dior in Seoul Mirrors Ethereal Clothing Designs" 31 Aug 2015. ArchDaily. Accessed . <https://www.archdaily.com/772703/christian-de-portzamparcs-house-of-dior-in-seoul-mirrors-ethereal-clothing-designs> ISSN 0719-8884

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