D Jewelry / Vaillo + Irigaray

Architects: Vaillo + Irigaray / Antonio Vaillo + Juan Luis Irigaray
Location: Pamplona,
Project manager: Daniel Galar Irurre, architect
Lighting: Anton Aman – ALS LIGHTING
Builder: Ignacio Huarte – Construcciones CLEYS S.L.
Client: Danieli Joyeros
Project year: 2006-2007
Photographs: Jose M. Cutillas

Project picks archaic magical conception of the universe that surrounds the value of jewelry and the odd propose -against the usual crowded shop filled with jewelry, a wrapper which exposes the valuable pieces, as unique, exclusive. This creates an mysterious, strange, hollow, weightless, while eastern and Baroque atmosphere.

Originated through a geometry that surrounds and a chest like a jeweler, able to accommodate with the delicacy and mystery that requires valuable pieces.

There are some theatrical resonances, treatment of the vault, dark backdrops, lighting and staging that emphasizes scores only.

Cite: "D Jewelry / Vaillo + Irigaray" 03 May 2009. ArchDaily. Accessed 02 Oct 2014. <http://www.archdaily.com/?p=21119>
  • joesan

    Nice. Does anybody know what the main material used here is. The element that looks like pitted concrete. I seem to recall that it might be aluminium but I’d like to know the trade name.

  • spec

    It’s showtime!!! Did Paris Hilton allready visited the place?

  • tchouah

    Isn’t that concrete with some kind of acide on the surface in order to create that interesting releif ?

  • joesan

    I thought that myself but I vaguely recall reading a magazine article on this project and I think I recall being surprised to find that it was listed as some kind of aluminium panel. I might be mistaken though…

  • Bo Lucky

    “Project picks archaic magical conception of the universe that surrounds the value of jewelry and the odd propose -against the usual crowded shop filled with jewelry, a wrapper which exposes the valuable pieces, as unique, exclusive. This creates an mysterious, strange, hollow, weightless, while eastern and Baroque atmosphere.”

    What a bunch of crap… it’s very sad, cold and univiting interior.

  • Bo Lucky

    These are aluminum panels… which makes the interior even more cold [like a cave with bats and cobwebs - this may be the case after some time :)] See http://www.vailloirigaray.com/i+d+i/aluminio-fundicion/index.html# – click on the picture to go to the next one…

  • Pingback: joyería D | vaillo + irigaray | TOTONKO

  • joesan

    Thanks Bo – I really appreciate you tracking this down for me.

    I know the vibe isn’t for everyone but I like it!

  • http://www.talkitect.com Lucas Gray

    I like it too – a lot. I tend to go for repetitive elements of the same material. It makes for a powerful space. Not every space has to be warm either. Its not like anyone is living there.

  • xiaofengzi

    wow…have to say wonderful work, maybe ignore the cold color while focus on the construction and material.

  • Terry Glenn Phipps

    This is a beautiful, forceful, and simple interior. For a couple of days I have been looking at this and trying to remember what the topographic waves remind me of. I want to say Hans Hollein did something like this but I am not exactly sure. Whatever it is, I find this space very exciting and appropriate for looking at sparkling jewels.

    Terry Glenn Phipps

  • Bo Lucky

    I would agree that this is a “forceful, and simple interior”.

    As for the “beautiful, exciting and appropriate for looking at sparkling jewels”… well… it’s a question of a personal taste.

  • Virginia

    Obviously this is a sharply designed space for those making jewellery investments…. vaultish as though a Bank safe…. so I guess the value would be realized emotionally. Brilliant concept if this was the brief.
    A little too austere perhaps for me to get lost in the romance of the jewels…..

  • lamb

    nice! sasdsfdfdfrettytuyuyiuiuiu

  • Phil

    The material used is not concrete or aluminum, but Basalt Lava slabs. An absolutely brilliant material and actually quite light in comparison to concrete or other stone, like marble etc. This would probably be the reason why they were able to hang hinged slabs of the material without them being ripped from the wall.

  • joesan

    Phil – if you look at the link that Bo Lucky gave you can see the production process outlined by the architects it’s titled “Aluminio fundición” or Cast Aluminium in English.

    Basalt Lava sounds very interesting though – got any useful links?

  • Ryan

    It’s GORGEOUS! The flat, cold color is the perfect backdrop for the sparkle of jewelry. Had the photographer placed some jewels in the shots, I don’t think anyone would be complaining about this being cold. Stunning work.

  • Pingback: Judit Bellostes : aluminio artesanal - D jewellery store , Estudio de arquitectura

  • http://velko-obchod.com/ Veľkoobchod | Šperky | Hodinky | Bižutéria

    Interesting. I realy like this one.

  • ariana roberts

    i hate it. where’s the color? did i miss something?! jewels have color…

  • Joesan

    I think you did miss something Ariana. It’s because jewels have colour that the neutral background will work so well with them.