Throughout history, people from all walks of life with little in common have found ways to unite in neighborhood parks and filled stadiums to put those differences aside for the sake of the sports they love. Sports, and sports fandom, is a source of global unity, and perhaps fewer events in the world can generate such a wide range of emotions quite like a live match.
In an era of great marketing efforts, in which architectural ideas increasingly seem to focus on hyper-realistic representation in an attempt to convince clients (or the jury in the case of architectural competitions) that the upcoming construction will achieve just as much quality as the visual fantasy, renderings become highly important in a project's presentation.
Realistic images and walk-throughs have become an integral part of project presentations. Designers are using cutting-edge softwares and constructing precise 3D models to showcase their work as authentically as possible. As for the world of video games, it is not just about the quality of the graphics or how accurate these graphics are, but rather the immersive experience of visual designs and how the players are communicating with the virtually-built environment.
While opting for still images seems to be the most utilized means of presenting a project, some architects choose to invite viewers into the architecture itself, allowing them to experience the building and its surroundings immersively. Since 2006, architecture filmography studio Spirit of Space has engaged viewers with over 200 short films of projects built by world-renowned architects such as Peter Zumthor, Steven Holl, Daniel Libeskind, and Jeanne Gang. The studio’s multidisciplinary team has combined visuals with customized soundtracks, elevating the journey and turning it into a multi-sensory experience.
The AI & Architecture at the Pavillon de l'Arsenal in Paris, France was scheduled to be open for the past couple of months, showcasing work by Stanislas Chaillou on generative design and machine learning. However, due to the global pandemic, people were able to virtually explore the ideas through a series of interviews and a virtual tours. The work explored current scales of experimentation: plans, elevations, structures and perspectives in which AI could already make a contribution, whether real or speculative.