No matter what you think of it, these days there is no denying that a celebrity culture has a significant effect on the architecture world, with a small percentage of architects taking a large portion of the spotlight. Questioning this status quo, Vladimir Belogolovsky's new book "Conversations with Architects in the Age of Celebrity" interrogates some of these famous architects to find out what they think of the culture which has elevated them to such heights. In this excerpt from the book's foreword, Belogolovsky asks how we got into this celebrity-loving architectural culture, and what it means for the buildings produced.