The 7th Academy Day Event: Reshaping Arch-Viz


Created in 2009, SoA Academy is an international training centre and a reference point in the world of architectural visualization.
The Academy courses are attended by students, professionals and computer graphics artists from all over the world who wish to improve their professional skills in the workplace. SoA Academy has helped the visualization departments of important architectural studios including Foster and Partners, Swëco, Peter Marino Architects and Studio Lissoni to name but a few, by making their workflows more efficient and raising the standard of their digital imaging.
The tailor-made approach of classroom-based courses is one of the Academy’s strengths. Thanks to a team of experts in the field and the use of the latest software applications on the market, SoA Academy provides students with excellent theoretical and practical preparation. Many of the Academy’s students have gone on to work for various important architectural firms and visualization studios.


SoA Academy and SoA Studio are branches of State of Art – an international multidisciplinary centre specialized in architectural visualization that caters to the world of architecture, design, real estate and advertising. At SoA Studio, the artists work to illustrate architecture through the use of 3D techniques and digital painting and to create experiences in virtual reality.
SoA Academy teachers work at SoA Studio on a daily basis, giving the students the best guarantee to learn all the tricks of the trade.


AcademyDay is one of the most awaited international annual events in the field of architectural visualization, where people gather to share their creative knowledge and build networks.
Last year’s edition was attended by over 230 participants from 32 different nations. AcademyDay#7 will take place at the DoubleTree by Hilton hotel at Venice North on October 7th and 8th, 2016.
The main topic of the event will be the Future and the way in which it can be reshaped. AcademyDay#7 will introduce topics on PBR (a new approach to shading), Arch-viz in film-making, VR, photogrammetry and architectural photography among many others. AcademyDay#7 will thus combine aspects relevant to the world of Arch-viz and other related industries, including VFX and gaming. Thanks to their expertise in different industries, the guest speakers will hold workshops and interactive tutorials to highlight the latest techniques in Arch-viz and share knowledge on how to achieve impressive results.
New workflows and the latest software applications available continue to improve the artists’ working techniques and represent new areas for development. Attendees may be surprised to see people who have very little to do with Arch-viz, but this choice is intentional: innovation may come from other industries, from which everyone can take inspiration.
If you wish to learn more about the event, you can visit the Academy’s website. Bookings for AcademyDay#7 are open and places are still available. Don’t miss this opportunity and join up with Arch-viz artists from all over the world!

Cost: € 229 if you book your seat before August 31st, 2016 (Early-Bird Fee) – € 249 if you book your seat after September 1st, 2016 (Normal Fee).

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Cite: "The 7th Academy Day Event: Reshaping Arch-Viz " 22 Aug 2016. ArchDaily. Accessed . <> ISSN 0719-8884

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