The biennale brings together people and organizations that work with media and the built environment: With media facades, with urban screens and with buildings that communicate – be it with colorful LEDs, flashing light bulbs, or with heat-sensitive concrete that ’freezes’ the shadows of passers-by. Across professions and nationalities, participants will create and discuss the media architecture of the future. And they will investigate how media architecture shapes people’s lives in the cities of the world.
More information after the break.
New settings for city life
“One of the main strengths of the biennale is that it brings together so people from many different backgrounds. And I personally look forward to meeting pioneers and visionaries from the world cities,” says Dr. Gernot Tscherteu, the biennale’s founder and co-chair.
‘World cities’ is also the theme of the 2014 biennale, relevant not least due to the fact that media architecture is an increasingly important digital layer in cities all over the world. It is a part of shopping malls, casinos, digital signs and commercials. And it holds great potential as mouthpiece for public voice and a peephole into the heart of government. The latter is the case when citizen reports and the municipality’s case handling are visualized on Aarhus’ notable city hall tower during the last Media Architecture Biennale. It is also the case, when people in the streets of Berlin are invited to show their own animations using 144 lit-up windows in a central high-rise building, which happened in the iconic project Blinkenlights.
No matter if it is in Aarhus, Copenhagen or Berlin – or in São Paulo, Sydney or Beijing – media architecture augments public space and creates new settings for life in the city. These new settings will be the focus of the Media Architecture Biennale 2014.
One event on many continents
Among other things, the biennale brings together city architects and other world city representatives with media architecture experts. According to Dr. Gernot Tscherteu, this meeting is a very important one:
“The world’s challenges need places where brilliant minds inspire themselves and start doing innovations and finding solutions together – the Media Architecture Biennale is one of these places.”
The solutions and innovations hopefully gain momentum, as the biennale – for the first time – expands to other continents, when representatives from the world cities return from Aarhus to present their new ideas at workshops in their home countries. All in all, the Media Architecture Biennale is a conference, an exhibition, an award show and a number of workshops. It is the world’s top experts exchanging ideas and outlining the media architecture of the future. And it is leading architects, designers, academics and artists meeting each other and the major stakeholders from the industry that provides media architecture materials and technology.
The exhibition features the best and most progressive examples of media architecture, and it spreads out from the main venue Godsbanen to the facades of Aarhus.
Previous media architecture events have taken place in Berlin, London, Vienna, Hong Kong, Frankfurt and Beijing. Aarhus hosted the Media Architecture Biennale for the first time in 2012 with participation of Jason Bruges, Ben Rubin, United Visual Artists, Antonino Saggio, Gehl Architects, Bjarke Ingels Group and many more.
The Media Architecture Biennale 2014 takes place at Godsbanen in Aarhus on November 20-22. A pre-event takes place at Danish Architecture Centre in Copenhagen on November 19. More information can be found on mab14.org.
TitleMedia Architecture Biennale 2014
FromNovember 19, 2014 05:16 PM
UntilNovember 22, 2014 05:16 PM
AddressSkovgaardsgade 3, 8000 Aarhus C, Denmark