London-based United Visual Artists (UVA) has brought Sou Fujimoto’s “cloud-like” Serpentine Pavilion to life with an “electrical storm” of LEDs. With the intention of making the architecture “breathe” from within, UVA seamlessly integrated a network of LED lights into the latticed, 20mm steel pole structure that mimics the natural forms of an electric storm. In addition, carefully conducted auditory effects further enhance the experience, transforming Fujimoto’s “radical pavilion” into an electrified geometric cloud.
Authors: United Visual Artists
Location: Toronto, Canada
Commissioners: Cadillac Fairview, Lanterra Developments, Maple Leaf Sports
Public Art Consultants: Public Art Management – Karen Mills and Justin Ridgeway
Dimensions: 90 metres x 3 metres
Project Year: 2010
Photographs: James Medcraft, United Visual Artists, 2010