Chongqing New World Shopping Center / logon architecture

Courtesy of Logon Architecture
German-based logon architecture shared with us their project for the Chongqing New World Shopping Center, which includes luxury residential housing, a highrise tower and a 5-star hotel. More images and architect’s description after the break.
Chongqing New World Shopping Center is located at the intersection of the Jialing and Yangtze River and just opposite the old CBD area in Chongqing. Despite the considerable incline of 40m, the shopping paradise is spread across 4 terraced levels, encapsulated in a protective glass mold to keep out the pollution and dirt of the city, fully use natural resources available such as wind, light, water and landscape, creating a comfortable shopping atmosphere and providing a multi-function leisure and entertainment space.
The shops are connected to a strip of luxury residential housing as well as a super highrise tower, serving luxury guests with its 5-star hotel. The super highrise will become the landmark of Chongqing new CBD area. The planning and architectural design was well devised based on the business model, upon completion, New World Shopping Center will become the 13th largest leisure, entertainment and shopping center in the world.
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- Courtesy of Logon Architecture
- master plan






















































All the emphasis is on luxury yet the majority of chinese are relatively poor. It would be great to see a little more focus on social sustainability and using architecture as a means to improve the lives of millions rather than provide a flashy design for the rich elite.
It would also be great to see how they plan to combat the solar heat gain through those glass domes. Seems like it would just be a greenhouse in there. The summers in that area are HOT.
This project needs to be reworked with sustainability in mind.
http://on.fb.me/holcim-awards
Nonsense
Architecture is an essential tool kit to embellish our surrounding but at the same time it can end up in a fiasco. I have to say that Chongqing New World Shopping Center stoke didn´t make a very good first impression at me. The exterior is extraordinary innovative but I cannot help myself feeling like being on Mars. The interior feels much better. What I really appreciate is the use of natural resources available such as wind, light, water. Could you describe more in details how are they planned to be used?
logon should logoff from ever attempting design…………
5:35 PM Dec 21st
Chongqing New World Shopping Center / Logon Architecture: Courtesy of Logon ArchitectureGerman-based Logon Archi… http://bit.ly/eLQxxc
5:35 PM Dec 21st
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5:53 PM Dec 21st
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6:05 PM Dec 21st
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6:05 PM Dec 21st
Chongqing New World Shopping Center / Logon Architecture via ArchDaily – Courtesy of Logon … http://tinyurl.com/26pupfw
6:27 PM Dec 21st
#Chongqing New World Shopping Center / Logon Architecture: Courtesy of Logon Architecture… http://goo.gl/fb/OJVh9
7:09 PM Dec 21st
Stu's News: Chongqing New World Shopping Center / Logon Architecture http://bit.ly/eLQxxc
8:02 PM Dec 21st
Buckminster Fuller would love it! RT @ArchDaily: Chongqing New World Shopping Center / Logon Architecture http://archdai.ly/h78GAD
9:04 PM Dec 21st
lavish chineses governerment.
ArchDaily – Chongqing New World Shopping Center / Logon Architecture http://bit.ly/ftEoss
10:04 PM Dec 21st
Chongqing New World Shopping Center / Logon Architecture | ArchDaily: German-based Logon Architecture shared wit… http://bit.ly/eeLr60
12:34 AM Dec 22nd
RT eden project much? urrgh http://www.archdaily.com/97704/chongqing-new-world-shopping-center-logon-architecture/ http://ow.ly/1ayAAs
12:34 AM Dec 22nd
RT eden project much? urrgh http://www.archdaily.com/97704/chongqing-new-world-shopping-center-logon-architecture/ http://ow.ly/1ayAAr
2:09 AM Dec 22nd
Chongqing New World Shopping Center / Logon Architecture | ArchDaily http://bit.ly/e6alPV
2:36 AM Dec 22nd
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2:36 AM Dec 22nd
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2:36 AM Dec 22nd
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2:36 AM Dec 22nd
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2:36 AM Dec 22nd
Chongqing New World Shopping Center / Logon Architecture | ArchDaily: German-based Logon Architecture shared wit… http://bit.ly/hAiCwh
2:48 AM Dec 22nd
Chongqing New World Shopping Center / Logon Architecture | ArchDaily: German-based Logon Architecture shared wit… http://bit.ly/gHDFG8