Belgian Pavillion for Shanghai Expo 2010

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brain03Conix Architects in collaboration with JV Realys have won the competition to design the Belgian for Shanghai Expo 2010.

The structure of a brain cell is the dominant conceptual image for the pavilion. It aims to evokes the artistic and scientific richness of and the country’s central position within Europe.

The brain cell also refers directly to the role of Belgium as one of Europe’s main gathering centres and cross-points of 3 great cultural traditions: the Latin, the Germanic and the Anglo-Saxon. Belgium, closely connected to its surrounding countries, has always been a ‘place of balance’ where people have gathered with common interests that surpass their national needs.

Seen at designboom. More images after the break.

 
 
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Jon says:

And next we have a pavilion of a brain cell….
I think ….
I Think ….
I THINK ….

I’m gonna puke :P

 
# August 7, 2009 at 13:35
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Nick says:

Nice concept, Belgium realy is like that, no kidding

 
# August 7, 2009 at 16:28
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theChavacano says:

Reminds me a pavillion from the middle 20 century world fair, simple, functional and elegant.

 
# August 7, 2009 at 16:59
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Pieter says:

What a dull building.
Why bother designing a pavillion, if this is all you can come up with?

 
# August 7, 2009 at 19:29
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Wargo says:

At least this pavillion has more sense.

 
# August 7, 2009 at 20:20
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the dude says:

interesting concept but horrible design

 
# August 8, 2009 at 05:35
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Kris says:

I’m not very proud to have the belgian nationality.
I just don’t get it. A simple box with some sort of oversized seesaw.

 
# August 8, 2009 at 11:18
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Franco says:

Let’s see how it comes true.

 
# August 8, 2009 at 22:37
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helen says:

one day, harry the purple dinosaur was chewing some purple\orange gum and spat it into the box that was the belgian pavillion

 
# August 13, 2009 at 19:37
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Cynic says:

Wouldn’t have expected anything less from the country that gave us the Smurfs.

 
# August 13, 2009 at 22:13
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Christine says:

Bonjour tristesse

 
# November 30, 2009 at 10:13
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E-J says:

what is that pokemon doing inside!? :P

but seriously, this one isnt appealing in any way…

 
# January 9, 2010 at 14:11
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Aja says:

Good Night this blog is nice… I am pretty sure I am coming back to read new blogposts.

 
# September 13, 2011 at 16:16

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