Moodwall / Studio Klink and Urban Alliance

Media architecture collective Urban Alliance has recently finished the Moodwall: a 24 meter long interactive light installation in .

The Moodwall is situated in a pedestrian tunnel and interacts with people passing by, improving the atmosphere in the tunnel and making people happy and feel less unsafe.

The interactive urban wallpaper is built out of about 2500 leds behind a ribbed semi-transparent wall. The curves in the wall make it less suitable for grafitti and improve the visibility of the content for the side.

The resolution is horizontally stretched so the images of the screen are better for the side so people are stimulated to watch the screen from outside the tunnel. This prevents the tunnel to become a hang-out spot.

The Moodwall is a pilot project for a 70 meter long media wall proposal by Urban Alliance (in collaboration with Daan Hartoog) which won a competition for ideas to improve the public space of the social unsafe area of the Amsterdam Bijlmer.

Urban Alliance is a collaboration of:

Studio Klink (architecture and design)
Illuminate (interactive lighting and video content)
Cube (building and development)

The Moodwall was designed by Jasper Klinkhamer () in collaboration with Remco Wilcke (Cube), who was also responsible for the construction. The content was developed by Hans van Helden and Matthijs ten Berge of Illuminate in collaboration with artist Matthias Oostrik and students of the dutch art academy HKU.

Images by Thomas Anneson & Roel van Lanen

Cite: Saieh, Nico. "Moodwall / Studio Klink and Urban Alliance" 28 May 2009. ArchDaily. Accessed 21 Dec 2014. <http://www.archdaily.com/?p=23239>
  • tchouah

    archichitecture that makes you want to dance ?
    Architecture ? well some kind of piece of Art

  • http://www.talkitect.com Lucas Gray

    Love it. Great idea for underpasses which are often dead spaces in a city.

  • Bo Lucky

    It’s a kind of a high tech graffiti… this one is not particularly beautiful…

  • Opium

    I find this a very nice idea. Well executed,very abstract and even poetic. Nevertheless isn’t there an obsession with filling every little inch of todays cities with things,objects,lights,publicity etc…cities need quiet places,dark and abandoned places,badly iluminated places and dead spaces…The day you can’t find a dark enough space to take a public piss,or embark on a sexual deviant encounter or take your drug of choice will be a very sad day.All that said i maintain that this is really original and a great idea.

  • Opium

    oh yeah by the way…great scenario for a coldplay video.

  • theDude

    Livens up a dead space, successful in my books, who knows, mught even keep hobos off the drugs as it looks pretty psychedelic!

  • INawe

    This is more art than architecture.

    @theDude… more like gives the drug addicts something to look at ;)

  • pedro falé
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  • INawe

    The video shows how pretty cool it is… but its still just art. :P

  • 2MACoff

    И на ДИСКОТЕКУ…

  • pablo cid barraza

    this sentence is soooooo funny:

    “The Moodwall is situated in a pedestrian tunnel and interacts with people passing by, improving the atmosphere in the tunnel and making people happy and feel less unsafe.”

    this installation makes people happy? that is one bold statement.

  • http://- azarnoush_n257@yahoo.com

    i really enjoyed it… on the other hand it gives me many idea for my M.A Thesis..
    tnx

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  • http://www.jerrem.com jerrem

    the world needs more stuff like this. there are too many blank walls and too many advertisements. ill take abstraction and colour above these things anyday

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  • http://twitter.com/LuanaSuciu/status/ Luana Suciu

    what’s your mood? http://bit.ly/bvkGG

  • http://twitter.com/anthonymagliano/status/2947302033 Anthony Magliano
  • http://twitter.com/anthonymagliano/status/2947306883 Anthony Magliano
  • http://twitter.com/appliedworks/status/17262527357 Applied Works

    This is rather lovely, a Moodwall in Amsterdam that reacts to passers by – would be nice to see a movie of it in action http://bit.ly/EdE5q

  • http://twitter.com/modularlab/status/17263222193 Mark Milic

    RT @appliedworks: This is rather lovely, a Moodwall in Amsterdam that reacts to passers by – would be nice to see a movie of it in action http://bit.ly/EdE5q

  • http://twitter.com/tweebs/status/17293300267 Tim Wilson-Brown

    The Dutch: Even their streets are nightclubs. http://is.gd/d8gzC (via @_struct)

  • http://twitter.com/_01010101/status/17330820953 Jerome Saint Clair

    Moodwall: really nice "anti hang-out spot" from the media architecture collective "Urban Alliance" http://bit.ly/9SImg6 (via @infosthetics)

  • http://twitter.com/moses/status/17335251450 Szanto Andras

    what a lovely idea for combining public space with media architecture http://bit.ly/EdE5q

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  • http://twitter.com/pere_quintana/status/17440976930 Pere Quintana

    Moodwall: the interactive wall http://is.gd/daqYD

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