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  7. Rock Executive Suite Synopsis / Rossetti

Rock Executive Suite Synopsis / Rossetti

  • 01:00 - 17 February, 2012
Rock Executive Suite Synopsis / Rossetti
Rock Executive Suite Synopsis / Rossetti, © Dave Burk © Hedrich Blessing
© Dave Burk © Hedrich Blessing

© Dave Burk © Hedrich Blessing © Dave Burk © Hedrich Blessing © Dave Burk © Hedrich Blessing © Dave Burk © Hedrich Blessing +12

   

© Dave Burk © Hedrich Blessing
© Dave Burk © Hedrich Blessing

You may have heard about the creative resurgence that’s building in Detroit. It’s real and gaining momentum every day. We’re thrilled to be a part of it with our client, Quicken Loans entrepreneur Dan Gilbert, and his staff at Bedrock Real Estate Services. They single-handedly are bringing back life to the once listless downtown core with new energy, color and design. It’s still a story of grit. But it’s also one of comeback, and the wherewithal to use a bold aesthetic to attract the brightest people and best businesses to Detroit.

© Dave Burk © Hedrich Blessing
© Dave Burk © Hedrich Blessing

Not content to just talk about it, Gilbert led by example, and hired Rossetti to redesign his executive suite. His goal was to create an environment that was “clear, effervescent and in-line with a risk taking, entrepreneurial spirit.” It inspired our design studio to produce this eye-popping, yet sophisticated environment for the Rock Companies executive suites. Rossetti translated the “live, work, play” lifestyle of the firm’s culture into offices that are executive, yet don’t take themselves too seriously. Creativity and spontaneity are encouraged by open seating arrangements and writable wall surfaces along the core wall, where problems can be solved in real time.

© Dave Burk © Hedrich Blessing
© Dave Burk © Hedrich Blessing

The 27,000 SF offices, located on the 10th floor of the Compuware building in downtown Detroit, are open, collaborative and fast-paced. Yet, employees can take a break and reenergize with a scooter ride through the office, or shoot hoops in the ½-sized basketball court.

© Dave Burk © Hedrich Blessing
© Dave Burk © Hedrich Blessing

Previous developers kept Detroit grey by buying buildings as investments and watching them, hoping that the price would go up. In the new Detroit, Gilbert is trying to “impact the outcome and affect the end.” With his sense for bold and bright, Rossetti will be trading in gray for the whole box of Crayolas.

Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "Rock Executive Suite Synopsis / Rossetti" 17 Feb 2012. ArchDaily. Accessed . <http://www.archdaily.com/208611/rock-executive-suite-synopsis-rossetti/>
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16 Comments

Amal · March 27, 2012

I love this!!!! - Rock Executive Suite Synopsis / Rossetti | ArchDaily http://t.co/MdRffVjx via @archdaily

STUDIOMINT · February 18, 2012

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leaflette · February 18, 2012

RT @nicholaspatten: Rock Executive Suite Synopsis. http://t.co/V0qJgYAX

Nicholas Patten · February 18, 2012

Rock Executive Suite Synopsis. http://t.co/aH6mdSiz

Qassim Architectur · February 18, 2012

RT| Rock Executive Suite Synopsis / Rossetti: Dave Burk © Hedrich Blessing
Architect: Rossetti
Locati... http://t.co/oGkLJYl1 @archdaily

Travel Writer · February 18, 2012

RT| Rock Executive Suite Synopsis / Rossetti: Dave Burk © Hedrich Blessing
Architect: Rossetti
Locati... http://t.co/JWCICEBC @archdaily

John Gaioni · February 18, 2012

This is really cool! Rock Executive Suite Synopsis / Rossetti | ArchDaily http://t.co/oqse9Tb7 via @archdaily

Rossetti · February 18, 2012

Rock Executive Suite Synopsis / Rossetti | ArchDaily http://t.co/esJJrknY via @archdaily

Detroit 2.0 · February 18, 2012

Not a bad space to work in every day in #Detroit! http://t.co/drzwGOWy

Jim Renne · February 18, 2012

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Matt Rossetti · February 18, 2012

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Santi Maggio Savasta · February 18, 2012

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Atika Concept · February 18, 2012

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Arquitectura · February 18, 2012

Rock Executive Suite Synopsis / Rossetti http://t.co/Or6fXx6g #architecture

ArchDaily · February 18, 2012

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Architecture Network · February 18, 2012

Rock Executive Suite Synopsis / Rossetti http://t.co/xuByfZls

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© Dave Burk © Hedrich Blessing

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