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  5. Architects 49
  6. 2010
  7. BU Landmark Complex / Architects 49

BU Landmark Complex / Architects 49

  • 01:00 - 20 October, 2011
BU Landmark Complex / Architects 49
BU Landmark Complex / Architects 49, Courtesy of  architects 49
Courtesy of architects 49

Courtesy of  architects 49 Courtesy of  architects 49 Courtesy of  architects 49 Courtesy of  architects 49 +31

  • Architects

  • Location

    Liap Khlong Soi Ti 6, Rangsit, Thanyaburi, Pathum Thani 12110, Thailand
  • Architects

    Architects 49
  • Interior Architect

    Interior Architects 49
  • Structural Engineer

    Architectural Engineering 49
  • System Engineer

    M&E Engineering 49
  • Landscape Architect

    Landscape Architects 49
  • Lighting Consultant

    Lighting Design Consultants 49
  • Interior Architect:

    Interior Architects 49
  • Client

    Bangkok University
  • Construction Management

  • Contractor

    Thai Obayashi
  • Area

    26000.0 sqm
  • Project Year


From the architect. The Bangkok University Landmark Complex is initiated on the necessities that are to reorganize the frontal area of the campus and to create an outstanding approach for the campus’s entrance. In addition to the mentioned requirements, the School of Business Management also required some supplementary facilities, for example, classrooms, seminar rooms, lecturers’ office, lecture halls. Then, the new complex is emerged from the particular architectural form evoking the symbol of the university, a diamond.

Courtesy of  architects 49
Courtesy of architects 49

A group of buildings as a “Landmark” is a fundamental concept of the project. The created architectural form is evocative of the presence of the university, its symbol and also allows students and visitors approach the campus easily. The concept of a learning space, in which students search for refining themselves through learning process - in order to obtain knowledge and become qualified human resources - can be illustrated by analogy with a lapidary process. In common with a learning process, a lapidarian gradually transforms a stone into the precious diamond through cutting and polishing elaboration. Thus, the concept coincides precisely with the university’s vision that aims to be “Creative University”.

Floor Plan
Floor Plan

The site planning considers the campus’s traffic system and provides two additional gates in order to facilitate the traffic flow efficiently. The landscape design plays a role of bringing the complex become more outstanding. The pond is placed in the front of the building group so it creates a reflecting effect of the building forms. Moreover, it also serves as a natural barrier as well as the campus’s reservoir.

Courtesy of  architects 49
Courtesy of architects 49

Principally, the design considers visual and functional continuity between the front area and the rear of the campus so the entire campus is inextricably intertwined.

Courtesy of  architects 49
Courtesy of architects 49

Text provided by Architects 49

Location to be used only as a reference. It could indicate city/country but not exact address. Cite: "BU Landmark Complex / Architects 49" 20 Oct 2011. ArchDaily. Accessed . <>
Read comments


Arthur D · September 26, 2012

If you're going to copy an architect's work ... copy a decent architect's project .... not the work of some superficial imbecile like Libeskind.

gene davis · April 26, 2012

Hellow omg i like this 1

Pavel Kozdas Photo · April 19, 2012

BU Landmark Complex / Architects 49

Marina Walker · April 19, 2012

Quem gosta de Arquitetura, olha que perfeição:

tay shosha · April 02, 2012

BU Landmark Complex / Architects 49 | ArchDaily via @archdaily

Mariah L · March 06, 2012

The new Lib-O-Crystal plug-in for AutoCAD makes designing wedges and shards a cinch. You don't even need to be a licensed architect. Any clown can do it. (QED, Daniel Libeskind)

Emily Jane Davies · November 22, 2011

This screams Libeskind at me but I am enjoying it #architecture

Aykut · October 25, 2011

BU Landmark Complex / Architects 49 | ArchDaily via @archdaily

ohhai · October 25, 2011

90s called, they want their libeskind design back.

Actif Studio · October 25, 2011

Para empezar la semana un proyecto de 49 group, al estilo de Libeskind. Gracias ArchDaily @ArchDaily

ayano_ikem · October 23, 2011

BU Landmark Complex / Architects 49 | ArchDaily via @archdaily

up_today_arch · October 23, 2011

nice composition anyway....

maipatana · October 22, 2011

anyway, I'm not saying I like this building.

maipatana · October 22, 2011

Foreigners may not know that the logo of this university is "diamond". The nick name of the Dean of this university is also "diamond". Which shape of this university landmark should looks similar too? I'm pretty sure that it doesn't really matter if there were Jewish Museum before this was designed or not, this BU Landmark would still look something like this anyway.

archrmutsb · October 22, 2011

RT| BU Landmark Complex / Architects 49: Courtesy of Architects 49Architects: Architects 49 Location:... @archdaily

archrmutsb · October 22, 2011

BU Landmark Complex / Architects 49 #architecture

Malika-Zaynah Grant · October 22, 2011

I'm getting tired of seeing building like this. Architects need to stop copying and start reinventing. You're professional designers, COME ON!!

Nicholas Patten · October 22, 2011

BU Landmark Complex.

mvb · October 22, 2011

I would never say that this project is 'better' than Libeskind's ones. This project is just a beautiful facade make-up. If you analyze the drawings there is nothing beyond the skin design imitation. Just think about the Jewish Museum in Berlin, it was designed in 1990, and is much more than a sharp facade, so I personally do not see this project better. How many of you could design that project using Autocad release 10 (not 2010), no Rhinoceros, no 3dmax,... Of course anybody can do something 'better' 20 years later, but the true merit will always go to Libeskind because he was first.

wellbrand · October 22, 2011

BU Landmark Complex / Architects 49 | ArchDaily via @archdaily

ozkrkyez · October 22, 2011

RT @DanSa777 BU Landmark Complex / Architects 49 | ArchDaily via @archdaily #arquitectura: ...

Arquitectura · October 22, 2011

RT @DanSa777 BU Landmark Complex / Architects 49 | ArchDaily via @archdaily #arquitectura: ...

dansa777 · October 22, 2011

BU Landmark Complex / Architects 49 | ArchDaily via @archdaily #arquitectura

Eduardo Soto G. · October 22, 2011

Todo lo que es la raja! BU Landmark Complex / Architects 49 | ArchDaily vía @archdaily

samuel escobar · October 22, 2011

BU Landmark Complex / Architects 49
#Q4 #arquitectura

quatroestudio · October 22, 2011

BU Landmark Complex / Architects 49
#Q4 #arquitectura

A69 · October 21, 2011

A49 only!!!

Kongto99 · October 21, 2011

Did we are copy 2 legs walking style from monkey ?

s · October 21, 2011

this is actually better than most of libeskinds projects

amine ahmed · October 21, 2011

danny Libeskind 2.0

The Other Donald 2 · October 21, 2011

You didn't know that the Thai culture thrives on the mastery of copy, and that they are masters at adapting any style to most of their current works, this one being no exception. Beyond that what is the meaning of all this and why so fractured and angry looking??? IMHO nothing matters and what if it did in the "Land of Smiles". BTW, since the Thai Government sacrificed the eastern side of Bangkok with opening up the flood gates, this site in Phatum Thani is currently being overwhelmed with Flood Waters so the start of this project will undoubdetedly be underwater for some time to come until Thailand can master their water management problems they are facing, and no "copy plan" can fix that more serious situation. Better to find a higher ground land deal for this one!

Sofia · October 21, 2011

I remember not only Libeskind, Morphosis also designed a diamond school, similar to this building long time ago.
But anyway i'm sure the architect has reasons and freedom in resulting this edgy form, angular form is not automatically Libeskind's property....

bLogHouse · October 21, 2011

With the release of their new software tool, LT (Libeskind Technologies) have left their rival GT (Gehry Technologies) in the dust. Their product is so good with its automated design capabilities that it outperforms the original in every aspect. Why hire Libeskind when you can have a better design in the same style (and within budget!) for the fraction of the cost?!

archi · October 21, 2011

I don't think anyone has notice yet, but it kind of looks like something that Libeskind might have done...?

Steve · October 21, 2011

Quick - someone make a comparison to Libeskind!!

Joey · October 21, 2011

This is like an extreme version of Daniel Libeskind.

rupertkensington · October 21, 2011

Libeskind knock off brand. 50% off commission price!!! Get it while you can!

Autic Tormor · October 21, 2011

Ahhhh Danial ?????


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