Adidas Laces / kadawittfeldarchitektur
© Werner Huthmacher
Architects: kadawittfeldarchitektur
Location: Herzogenaurach, Germany
Project Partner: Dirk Zweering
Project Year: 2011
Project Area: 62,000 sqm
Photographs: Werner Huthmacher
Research and development building with 1700 working places at the adidas World of Sports campus in Herzogenaurach. In contrast to conventional office typologies, the ring structure developed by kadawittfeldarchitektur lends to the building a double relationship to the landscape – both to the outer surroundings and to the communicative landscape of the atrium. The connecting walkways, “Laces”, efficiently open up access to all office areas without the need to cross through other departments. At the same time they transform the atrium into a creative center of the building that provides an identity.
Situation
© Werner Huthmacher
The new Laces blends into the existing World of Sports ensemble as a floating counterpart to the black, recumbent mass of the adidas Brand Center. Its clearly contoured volume positively invites the surrounding campus to find a continuation within its interior, an atrium with a controlled climate. Lined up in a circular arrangement, the office areas with their large glazed surfaces open onto the atmospheric inner space and the remarkable landscaped space. The connecting walkways that cross the atrium, the Laces, “tie” the built volume together, as it were, to form a many-layered office building that is rich in relationships. They enable a maximum of interaction and allow open areas of communication to emerge. As delicate connecting bridges, they weave a poetic spatial structure into the interior and thus make the special creative atmosphere of the building legible. The result is an inspiring place for research and product development.
© Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- © Werner Huthmacher
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- Situation
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9:41 AM Oct 12th
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Don't you wish you worked here?: Adidas Laces / kadawittfeldarchitektur | ArchDaily: http://t.co/2UiqZDfZ via @archdaily #architecture
4:20 AM Oct 13th
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8:00 AM Oct 13th
Buenos días, compartimos este impresionante diseño del edificio de Adidas en Herzogenaurach, Alemania vía @archdaily http://t.co/jiNtGRVG
12:22 PM Oct 13th
Adidas Laces. http://t.co/bkY4LqRj
10:14 AM Oct 14th
Adidas Laces / kadawittfeldarchitektur: Architects: kadawittfeldarchitektur Location: Herzogenaurach, Germany … http://t.co/E2WmA1rX
4:34 PM Oct 18th
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